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Actual Experience (ACT)

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Thursday 15 November, 2018

Actual Experience

Trading Update

RNS Number : 4065H
Actual Experience PLC
15 November 2018

15 November 2018

Actual Experience plc
(the "Company" or "Actual Experience")

Trading Update

Actual Experience plc (AIM: ACT), the analytics-as-a-service company, today announces the following trading update for the 12 months ended 30 September 2018.

The Board is pleased to report a year of strong progress for the Company, with revenue for the 12 months having grown to £1.1m (FY'17 £0.4m). This growth is mainly driven by the part year contribution from the first full-scale customer deployment via one of its Channel Partners, as announced in April of this year. This means that the Company exits FY'18 with an annual recurring revenue (ARR) of £1.6m. This excludes the second large scale customer implementation, announced 1 June 2018, which will contribute to the current fiscal year's revenue figures. 

This implementation and associated revenue growth demonstrates the potential scale of the Company's deployments within large enterprise customers and validates the Board's belief in their ability to generate annual revenues of, on average, $500,000 for Actual Experience. 

In light of the deployments with the Company's Channel Partners, the Board believes the growth opportunity for Actual Experience to be significant and with cash as at 30 September 2018 of £10.8m (FY'17 £18.2m), the Company has a solid financial platform on which to execute its strategy.  

The Company will publish its final results for the year ended 30 September 2018 in January 2019.

Dave Page, CEO of Actual Experience, commented: "With these two large customers the market opportunity and the product and process improvements we undertook prior to these full scale deployments have been validated. I am pleased that we are now at the stage we have been working towards for a number of years. This increase in revenue means that the level of net cash flows used in operating activities is decreasing, and we are confident that the momentum generated within our partners by these deployments will see revenue accelerate in this fiscal year, gathering pace as the year progresses."



Actual Experience plc

Dave Page, Chief Executive Officer

Steve Bennetts, Chief Financial Officer


via Alma PR

N+1 Singer Advisory LLP

Shaun Dobson

Lauren Kettle


Tel: +44 (0)207 496 3000

Alma PR

Josh Royston


Tel: +44 (0)7780 901979

Caroline Forde

Tel: +44 (0)7779 664584

Robyn Fisher

Tel: +44 (0)7540 706191


About Actual Experience

Actual Experience's analytics provide the digital Voice of the Customer. This is a real-time, data-driven view of what end users would say about the quality of a company's digital products and services, and why. Our customers can analyse everything that impacts the experience quality in their digital supply chains, for any service, type of user or the Internet of Things. It gives them complete transparency from the point of provision to the point of use and whether inside or outside their business's control. The insights can be used to make continuous improvements to their business performance.


Actual Experience is a listed-company on the London Stock Exchange (ACT). Our development Headquarters are in Bath, UK, and we also have offices in London. Actual Experience's unique digital analytics as a service is founded on ten years of cutting-edge research at Queen Mary University of London.



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