Milestone's Joint Venture, "Nexstar", signs fir...

Milestone, the AIM quoted (AIM: MSG) provider of digital media and technology solutions, is pleased to announce its joint venture vehicle with Black Cactus Holdings Pty Ltd, "Nexstar", has entered into a 1-year agreement with Procurement International Ltd ("Procurement"), a leading provider of aspirational brand management, to provide a technology platform to facilitate the purchase and distribution of digital content to their loyalty and rewards customers.  Milestone has a 51% interest in Nexstar.

Procurement is a leading, award winning specialist supplier of quality premium products, online rewards and scheme management systems to the reward, motivation and loyalty sector both in the UK and internationally.

Further to the announcement on 28 September 2015, this agreement will allow Procurement to leverage Nexstar's products and services, with an initial focus on the Nexstar HD Player, to offer a wide range of digital content to its client base, expanding its product range and reach, thereby offering increased value to its clients and end-users. It will also provide new opportunities for Procurement to support a broader range of promotions and other marketing activities in the UK and across Europe.

The Board understands from Procurement that the Nexstar HD Player has a potential audience of anything up to 10 million customers across the UK and Europe. The directors believe that Nexstar could generate turnover of around £4m+ p.a. as a result of the contract, however there is no certainty as to the revenues or margins that will be generated.

Deborah White, CEO, commented:
"We are delighted to announce the signing of a contract with such a significant industry renowned partner. The opportunity to showcase the quality and complimentary nature of the creative services that Nexstar can provide to such a well-regarded network of global brands whilst generating new and significant revenues is an exciting one."

Lawrence Cummins, Managing Director Of Nexstar, commented:
"Nexstar is excited to work with the team at Procurement to develop a mobile-responsive and disruptive technology platform that not only integrates seamlessly into their existing, and extensive, product catalogue but also provides them with new sales opportunities in the UK and internationally."

Ian Rosewell, CEO of Procurement, commented: 
"Nexstar have entered the market at just the right time to take advantage of the increasing demand for a world class Digital reward platform that will deliver on a truly global scale. Procurement is delighted to be chosen as the launch partner to work with such a talented team."

For further information:

Milestone Group PLC Deborah White, Chief Executive	Tel: [phone]
Cairn Financial Advisers LLP, Nominated Adviser Liam Murray / Avi Robinson	Tel: [phone]
Hybridan LLP, Broker Claire Louise Noyce	Tel: [phone]

---

This announcement is distributed by NASDAQ OMX Corporate Solutions on behalf of NASDAQ OMX Corporate Solutions clients.
The issuer of this announcement warrants that they are solely responsible for the content, accuracy and originality of the information contained therein.
Source: Milestone Group PLC via Globenewswire

HUG#1956516