Director/PDMR Shareholding

Prudential PLC 23 March 2006 NOTIFICATION OF TRANSACTIONS OF DIRECTORS, PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY OR CONNECTED PERSONS This form is intended for use by an issuer to make a RIS notification required by DR 3.1.4R(1). (1) An issuer making a notification in respect of a transaction relating to the shares or debentures of the issuer should complete boxes 1 to 16, 23 and 24. (2) An issuer making a notification in respect of a derivative relating the shares of the issuer should complete boxes 1 to 4, 6, 8,13, 14, 16, 23 and 24. (3) An issuer making a notification in respect of options granted to a director/person discharging managerial responsibilities should complete boxes 1 to 3 and 17 to 24. (4) An issuer making a notification in respect of a financial instrument relating to the shares of the issuer (other than a debenture) should complete boxes 1 to 4, 6, 8, 9, 11, 13, 14, 16, 23 and 24. Please complete all relevant boxes should in block capital letters. 1. Name of the issuer Prudential plc 2. State whether the notification relates to (i) a transaction notified in accordance with DR 3.1.4R(1)(a); or (ii) DR 3.1.4(R)(1)(b) a disclosure made in accordance with section 324 (as extended by section 328) of the Companies Act 1985; or (iii) both (i) and (ii) Mark Tucker, Philip Broadley, Michael McLintock, Mark Norbom, - iii Rebecca Burrows, Peter Maynard, Priscilla Vacassin- i 3. Name of person discharging managerial responsibilities/director Mark Tucker, Philip Broadley, Michael McLintock, Mark Norbom, Rebecca Burrows, Peter Maynard, Priscilla Vacassin 4. State whether notification relates to a person connected with a person discharging managerial responsibilities/director named in 3 and identify the connected person N/A 5. Indicate whether the notification is in respect of a holding of the person referred to in 3 or 4 above or in respect of a non-beneficial interest Director/PDMR named above 6. Description of shares (including class), debentures or derivatives or financial instruments relating to shares Ordinary shares of 5p each 7. Name of registered shareholders(s) and, if more than one, the number of shares held by each of them BWCI Trust Company Limited 8 State the nature of the transaction Deferred share award for 2005 under the Annual Incentive Plan 9. Number of shares, debentures or financial instruments relating to shares acquired Mark Tucker - 36,282 ordinary shares Philip Broadley - 31,160 ordinary shares Michael McLintock - 82,672 ordinary shares Mark Norbom - 17,852 ordinary shares Rebecca Burrows - 14,652 ordinary shares Peter Maynard - 19,352 ordinary shares Priscilla Vacassin - 3,520 ordinary shares 10. Percentage of issued class acquired (treasury shares of that class should not be taken into account when calculating percentage) Mark Tucker - less than 0.002% Philip Broadley - less than 0.002% Michael McLintock - less than 0.004% Mark Norbom - less than 0.0008% Rebecca Burrows - less than 0.0007% Peter Maynard - less than 0.0008% Priscilla Vacassin - less than 0.0002% 11. Number of shares, debentures or financial instruments relating to shares disposed N/A 12. Percentage of issued class disposed (treasury shares of that class should not be taken into account when calculating percentage) N/A 13. Price per share or value of transaction £6.71 14. Date and place of transaction 23 March 2006, London 15. Total holding following notification and total percentage holding following notification (any treasury shares should not be taken into account when calculating percentage) Mark Tucker - 527,452 ordinary shares, less than 0.03% Philip Broadley - 592,292 ordinary shares, less than 0.03% Michael McLintock - 457,085 ordinary shares, less than 0.02% Mark Norbom - 1,019,038 ordinary shares, less than 0.05% Rebecca Burrows - 127,372 ordinary shares, less than 0.006% Peter Maynard - 291,789 ordinary shares, less than 0.02% Priscilla Vacassin - 27,068 ordinary shares, less than 0.002% 16. Date issuer informed of transaction 23 March 2006 If a person discharging managerial responsibilities has been granted options by the issuer complete the following boxes 17 Date of grant N/A 18. Period during which or date on which it can be exercised N/A 19. Total amount paid (if any) for grant of the option N/A 20. Description of shares or debentures involved (class and number) N/A 21. Exercise price (if fixed at time of grant) or indication that price is to be fixed at the time of exercise N/A 22. Total number of shares or debentures over which options held following notification N/A 23. Any additional information N/A 24. Name of contact and telephone number for queries Jennie Webb, Group Secretarial, 020 7548 2027 Name and signature of duly authorised officer of issuer responsible for making notification Susan Henderson, Deputy Group Secretary, 020 7548 3805 Date of notification 23 March 2006 Prudential plc is not affiliated in any manner with Prudential Financial, Inc, a company whose principal place of business is in the United States of America END This information is provided by RNS The company news service from the London Stock Exchange

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