Director/PDMR Shareholding

Prudential PLC 17 April 2008 NOTIFICATION OF TRANSACTIONS OF DIRECTORS / PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY OR CONNECTED PERSONS 1. Name of the issuer Prudential plc 2. State whether the notification relates to (i) a transaction notified in accordance with DTR 3.1.2R; (ii) a disclosure made in accordance LR 9.8.6R(1); or (iii) a disclosure made in accordance with section 793 of the Companies Act (2006) (i) 3. Name of person discharging managerial responsibilities/director P A J Broadley, P M Maynard, M G A McLintock, M E Tucker, P Vacassin 4. State whether notification relates to a person connected with a person discharging managerial responsibilities/director named in 3 and identify the connected person Relates to persons named in 3 above 5. Indicate whether the notification is in respect of a holding of the person referred to in 3 or 4 above or in respect of a non-beneficial interest Relates to persons named in 3 above 6. Description of shares (including class), debentures or derivatives or financial instruments relating to shares Ordinary shares of 5p each 7. Name of registered shareholder(s) and, if more than one, the number of shares held by each of them BWCI Trust Company Limited 8. State the nature of the transaction See additional information 9. Number of shares, debentures or financial instruments relating to shares acquired P A J Broadley - 114,365 ordinary shares, see additional information P M Maynard - 50,264 ordinary shares, see additional information M G A McLintock - 36,597 ordinary shares, see additional information M E Tucker - 223,011 ordinary shares, see additional information P Vacassin - 14,718 ordinary shares, see additional information 10. Percentage of issued class acquired (treasury shares of that class should not be taken into account when calculating percentage) P A J Broadley - less than 0.005% P M Maynard - less than 0.003% M G A McLintock - less than 0.002% M E Tucker - less than 0.01% P Vacassin - less than 0.0006% 11. Number of shares, debentures or financial instruments relating to shares disposed N/A 12. Percentage of issued class disposed (treasury shares of that class should not be taken into account when calculating percentage) N/A 13. Price per share or value of transaction N/A 14. Date and place of transaction 17 April 2008, London 15. Total holding following notification and total percentage holding following notification (any treasury shares should not be taken into account when calculating percentage) P A J Broadley - 545,770 ordinary shares, less than 0.03% P M Maynard - 319,226 ordinary shares, less than 0.02% M G A McLintock - 612,379 ordinary shares, less than 0.03% M E Tucker - 1,245,058 ordinary shares, less than 0.06% P Vacassin - 315,708 ordinary shares, less than 0.02% 16. Date issuer informed of transaction 17 April 2008 If a person discharging managerial responsibilities has been granted options by the issuer complete the following boxes 17. Date of grant N/A 18. Period during which or date on which it can be exercised N/A 19. Total amount paid (if any) for grant of the option N/A 20. Description of shares or debentures involved (class and number) N/A 21. Exercise price (if fixed at time of grant) or indication that price is to be fixed at the time of exercise N/A 22. Total number of shares or debentures over which options held following notification N/A 23. Any additional information Vesting in the beneficial ownership of the original conditional 2005 RSP award previously announced on 16 May 2005. P A J Broadley: Award: 114,365 ordinary shares being 62.5% of the original conditional award. Balance: Ceased to be interested in the balance of 68,618 ordinary shares under the original conditional award. P M Maynard: Award: 50,264 ordinary shares being 62.5% of the original conditional award. Balance: Ceased to be interested in the balance of 30,157 ordinary shares under the original conditional award. M G A McLintock: Award: 36,597 ordinary shares being 62.5% of the original conditional award. Balance: Ceased to be interested in the balance of 21,958 ordinary shares under the original conditional award. M E Tucker: Award: 223,011 ordinary shares being 62.5% of the original conditional award. Balance: Ceased to be interested in the balance of 133,806 ordinary shares under the original conditional award. P Vacassin: Award: 14,718 ordinary shares being 62.5% of the original conditional award. Balance: Ceased to be interested in the balance of 8,830 ordinary shares under the original conditional award. 24. Name of contact and telephone number for queries Jennie Webb, Shareholder Services Administrator, 020 7548 2027 Name of duly authorised officer of issuer responsible for making notification Penny Follows, Shareholder Services and Share Plans Manager, 020 7548 3821 Date of notification 17 April 2008 Prudential plc is not affiliated in any manner with Prudential Financial Inc, a company whose principal place of business is in the United States of America Notes: This form is intended for use by an issuer to make an RIS notification required by DR 3.3. (1) An issuer making a notification in respect of a transaction relating to the shares or debentures of the issuer should complete boxes 1 to 16, 23 and 24. (2) An issuer making a notification in respect of a derivative relating the shares of the issuer should complete boxes 1 to 4, 6, 8,13, 14, 16, 23 and 24. (3) An issuer making a notification in respect of options granted to a director/person discharging managerial responsibilities should complete boxes 1 to 3 and 17 to 24. (4) An issuer making a notification in respect of a financial instrument relating to the shares of the issuer (other than a debenture) should complete boxes 1 to 4, 6, 8, 9, 11, 13, 14, 16, 23 and 24. END This information is provided by RNS The company news service from the London Stock Exchange

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