Further re: Agreement

Yoomedia PLC
03 December 2003



3rd December 2003



                           YooMedia Plc ('YooMedia')

      Further details on the YooMedia and Sportingbet interactive TV deal



Following the announcement, on the 26th November, YooMedia Plc wishes to add
further details about its agreement to bring Sportingbet Group to interactive
television (iTV).



The three-year exclusive partnership agreement has generated an increased level
of interest amongst shareholders and investors. The initial plans of the deal
are to deliver fixed odds gambling games, taken from the 'Games Room', onto all
UK digital interactive TV platforms.  The 'Games Room' is a very successful
gaming portal operated by Sportingbet on the internet at www.thegamesroom.com.



As with previous partnership deals, revenues will be shared between Sportingbet
and YooMedia after deduction of certain costs including cable or satellite
platform costs and UK betting tax.  Each party will bear its own development and
deployment costs required to deliver the product onto digital TV.



The service is planned to be available across all digital platforms including
Cable, Satellite and Digital Terrestrial. YooMedia owns and operates the only
games channel on Freeview, so uniquely it can also offer certain games from the
'Games Room' on Channel 53.



YooMedia is currently in discussion with digital platforms and the first
application is expected to launch on cable in the first half of next year.



Gambling on interactive TV is the largest single generator of interactive TV
revenues. In a recent survey KPMG forecast betting via iTV to be worth £2.8bn by
the year 2007.  According to Datamonitor, gambling will continue to be the most
lucrative application in the European iTV market, generating approximately three
times the revenues of games during 2007.



Contacts:

YooMedia
Andrew Fearon
020 7462 0870

John Murray
020 7553 6559
07831 314672
[e-mail]





Notes to Editors



About YooMedia

YooMedia plc is a digital TV and wireless entertainment company that provides
services including chat, games and dating products. YooMedia has:



  • The exclusive license for Tetris across UK digital cable and Freeview.
  • Signed an exclusive partnership with Dateline to develop and launch all of
    its interactive dating services on digital television.
  • Invested in and launched the first ever games channel on Freeview called
    F2P games and have secured the right to run pay to play games on the
    platform.
  • Recently announced an agreement with ntl: Home to distribute all its
    products on its digital interactive cable platform.
  • Pioneered (and successfully trialed in partnership with Turner
    Broadcasting) the use of mobile phones to interact in real time with a TV
    programme. The Trigger TV technology is exclusive to YooMedia and protected
    by a worldwide patent.
  • Been selected by the government as the only dedicated interactive TV
    company for the E-voting Framework.



YooMedia plc is quoted on the Alternative Investment Market.

www.yoomedia.com




                      This information is provided by RNS
            The company news service from the London Stock Exchange