Offer Update

Media Content PLC
26 March 2001


MEDIA CONTENT PLC ('MEDIA CONTENT') RECOMMENDED OFFERS ('OFFERS') FOR SDCi
LIMITED ('SDCi') UPDATE AND BOARD APPOINTMENTS

On 13 February 2001, Media Content announced that it had reached agreement with
the board of SDCi upon the terms of Offers to be made by Altium Capital Limited
on behalf of Media Content to acquire the whole of the issued (and to be
issued) share capital of SDCi.

By 3.00 p.m. London time on 23 March 2001, valid acceptances had been received
for the total issued Common and Preferred share capitals.

59,752,617 new Media Content shares have been issued under the Offers to date
and these were admitted to trading on AIM on 12 March 2001. Application has
been made to London Stock Exchange Plc to admit the 3,319,984 new Media Content
shares to be issued, following receipt of further acceptances since 6 March
2001, to trading on AIM. Admission of these shares is expected to take place on
or around 29 March 2001.

In addition, following the Offers being declared unconditional in all respects,
Leonard M. Fertig is appointed Executive Chairman of the Company with immediate
effect.

Stanley Barton Fertig (aged 49) also joins the Board of Media Content as
Executive Vice Chairman and Chief Financial Officer. Details of all companies
and partnerships of which Mr Fertig has been a director or partner in the last
five years are as follows:

Current

SDCi Limited

Previous

Warner Music Group
The directors of Media Content accept responsibility for all information
contained in this announcement. To the best of the knowledge and belief of the
directors of Media Content (having taken all reasonable care to ensure that
such is the case), the information contained in this announcement for which
they are responsible is in accordance with the facts and does not omit anything
likely to affect the import of such information.