Director Shareholding

Esporta PLC
25 July 2001

                       DEALINGS BY DIRECTORS


1)  NAME OF COMPANY

ESPORTA PLC

2)  NAME OF DIRECTOR

MICHAEL BALL

3)  Please state whether notification indicates that it is in respect of
    holding of the shareholder named in 2 above or in respect of a
    non-beneficial interest or in the case of an individual holder
    if it is a holding of that person's spouse or children under the
    age of 18 or in respect of an non-beneficial interest

AS ABOVE

4)  Name of the registered holder(s) and, if more than one holder, the
    number of shares held by each of them. (If notified)

E TRADE UK NOMINEE ACCOUNT

5)  Please state whether notification relates to a person(s) connected
    with the Director named in 2 above and identify the connected person(s)

AS ABOVE

6)  Please state the nature of the transaction. For PEP transactions
    please indicate whether general/single co PEP and if discretionary/non
    discretionary

PURCHASE

7)  Number of shares/amount of
    stock acquired

6000

8)   (N/A %)
    of issued Class

NEGLIGIBLE

9)  Number of shares/amount
    of stock disposed

N/A

10)  ( N/A %)
    of issued Class



11) Class of security

ORDINARY 25P

12) Price per share

113P

13) Date of transaction

2 APRIL 2001

14) Date company informed

25 JULY 2001

15) Total holding following this notification

6000

16) Total percentage holding of issued class following this notification

NEGLIGIBLE

     IF A DIRECTOR HAS BEEN GRANTED OPTIONS BY THE COMPANY PLEASE
                    COMPLETE THE FOLLOWING BOXES

17) Date of grant

N/A

18) Period during which or date on which exercisable

N/A

19) Total amount paid (if any) for grant of the option

N/A

20) Description of shares or debentures involved: class, number.

N/A

21) Exercise price (if fixed at time of grant) or indication that price
    is to be fixed at time of exercise

N/A

22) Total number of shares or debentures over which options held
    following this notification

N/A

23) Any additional information

DISCLOSED FOLLOWING MICHAEL BALL JOINING ESPORTA AS DIRECTOR ON 23 JULY 2001

24) Name of contact and telephone number for queries

VICTORIA PENRICE    0118912 3505

25) Name and signature of authorised company official responsible for
    making this notification

    Date of Notification        25 JULY 2001