Stmnt re Product Launch

365 Corporation PLC 5 December 2000 5 December 2000 365 ANNOUNCES LAUNCH OF EUROPE'S FIRST COMPREHENSIVE VOICE PORTAL 365 Corporation plc (365), the digital media and communications company, is to launch Europe's first comprehensive voice portal. The ground-breaking product allows individuals to use the most convenient communication channels (mobile and fixed line phones) to access a full range of customisable communication, commerce, content and community services, by the most natural and flexible of interfaces, the user's own voice. 365 has partnered with Royal Philips Electronics' speech recognition solutions division (Philips Speech Processing), providers of speech recognition software in more than 50 languages, Cable and Wireless plc, network infrastructure and management providers, and Brooktrout Software, application developers, to develop this market leading product which acts as a gateway, enabling users to access and retrieve information from any telephone using speech recognition technology. For the customer, the voice portal, code named Guardian Angel, is an inexpensive, simple, convenient and enjoyable solution to a host of business, commercial, organisational, informational and entertainment needs. For the first time in the UK, the entire population will have access to a totally mobile, unified communications platform. Customers ring one number from any telephone, and, using their own voice as the primary means of navigation and activation (though friendly help is always on hand), gain access to the Guardian Angel's wide range of services. Central to the offering is the provision of a genuine Unified Messaging System (UMS) operated by voice. Guardian Angel users will be able to send emails by voice and using the latest text-to-speech technology have incoming emails and faxes read to them over the phone, regardless of how remote they are from their offices or PCs. They will have the ability to access, change and update their diary and phonebook, pick up voicemail, set up conference calls and forward their calls to any number. It will also offer reminders via an SMS or voice alert. In addition, Guardian Angel will bring its users a wide variety of commercial offerings, all designed for maximum speed and convenience of access. 365 has already established partnerships with William Hill, Domino's Pizza and Teleflorist, allowing users to make transactions (v-commerce) by voice commands. It intends to develop further commercial agreements to include stock-broking, event ticketing and travel, amongst others. The service also allows users access to a wide spectrum of compelling voice-delivered content. Drawing on 365's own network of lifestyle, showbusiness and sporting offerings, as well as partnerships with news suppliers for areas such as weather, finance and travel information, Guardian Angel will provide customers with a personalised and easy-to-navigate universe of entertainment. All of this content will be integrated with related commercial services through a simple voice command. Furthermore, Guardian Angel will provide a forum for lifestyle and interest based communities including business conference calling, personal friends and family chat rooms, reviews and bulletin boards. 365 is uniquely positioned to develop and operate Europe's first comprehensive voice portal. As the UK's leading provider of consumer audio and interactive voice services, the company is already hugely experienced in the deployment of leading-edge telephony technology and the particular skills required for successful speech recognition-based services. Its customer base of 2.4m users demonstrates the ability of 365's consumer-aimed products to attract and retain the interest of the public. The company has a further significant competitive advantage in that it has already invested heavily in the infrastructure necessary to support its existing interactive audio services with 4,000 lines of interactive voice response equipment in place. This means it will largely avoid the high levels of capital investment required to develop a fully integrated voice portal from scratch. The combination of interactive voice services, content and existing scalable technology provides 365 with a meaningful lead to market in delivering this product. Access to Guardian Angel will be charged to users at the UK national rate (i.e. 2p to 8p per minute). Through existing commercial agreements, 365 will receive a share of these access charges, generating revenue with very high margins for every minute customers spend on the service. Complementing this will be advertising and sponsorship, voice commerce (v-commerce), subscription and directory listing revenue streams. The Guardian Angel service will be in beta testing in January 2000 and a full commercial launch is anticipated for March 2001. Dan Thompson, CEO of 365 said: 'This is a major strategic move for 365. We believe that we are the first company in Europe to develop such a comprehensive voice portal. In partnering with such household names as Philips and Cable & Wireless and by deploying our interactive voice expertise and our unique content via our telephony infrastructure, we believe that we are extremely well placed to develop a leading position in what will be a vast market.' Chris Ford, Regional Sales Director of Philips Speech Processing said 'Having already implemented several speech portals through our partner base world-wide, the expected vast opportunities for voice access to content and information are now truly being realised. It is extremely important that Philips partner with major organisations to deliver the speech portal functionality expected from today's portal users. In combination with the skills and expertise available at 365 we have collectively developed what is to be the most usable and functional portal yet seen in the UK. We are delighted to be partnering with one of the UK's leading interactive voice response experts to bring this truly comprehensive voice portal to market.' Eamonn Dullaghan, Customer Director of Cable and Wireless plc commented. ' We are very pleased to be extending our relationship with 365 in this very exciting area. Their expertise in the interactive voice response field and our network infrastructure make us natural partners to introduce this market leading product.' -ends- For Further Information Please Contact: 365 Corporation plc 020 7505 7800 Dan Thompson, Chief Executive Officer Nik Philpot, Director Financial Dynamics 020 7831 3113 Fiona Meiklejohn Ben Atwell Notes to editors: 365 will be hosting a presentation today to demonstrate their new voice portal product, in conjunction with two of its partners - Philips Speech Processing and Cable and Wireless plc - at 11am on Tuesday 5th December at Bloomberg, 39-45 Finsbury Square, London EC2. 365 Corporation (www.365corp.com) 365 Corporation is a high growth, high margin, digital media and communications company. It operates two divisions - a Consumer Division which provides sport, entertainment and lifestyle content and services on multiple platforms; and a Business Services Division which provides communication and internet services to small and medium-sized enterprises (SMEs). Consumer Division provides digital content services via the internet, mobile platforms (phones, PDAs, WAP), television and fixed line phones to consumers. This content is continually updated and covers a vast array of areas of interest including sport - football, rugby, cricket, horseracing, Formula 1, live events; entertainment - music, competitions, games and television and lifestyle companionship, gardening and advisory services. Business Division provides communication services - internet , mobile phone, phone systems and fixed line phone including the provision of data and advanced services - to small and medium sized companies. It operates as a single provider for all a company's communications needs. About Philips Speech Processing Philips Speech Processing, a business unit of Royal Philips Electronics, is a pioneer and global leader in speech recognition, natural dialogue and language understanding technologies, with more than 40 years experience in the development and marketing of speech products. Philips offers a broad portfolio of speech technology solutions to the telecommunications, IT, automotive and consumer electronics industries. As a developer and provider of speech technologies in multiple languages, Philips has the largest installed base of speech recognition and natural language understanding systems in Europe, and is a large and growing provider of speech technology in the Americas and other regions of the world. Installations include call centre services automation, telephony applications, professional dictation solutions, voice controlled devices and Internet applications. Visit www.speech.philips.com for additional information. About Philips Royal Philips Electronics of the Netherlands is one of the world's biggest electronics companies and Europe's largest, with sales of $33.5 billion (EUR 31.5 billion) in 1999. It is a global leader in colour television sets, lighting, electric shavers, colour picture tubes for televisions and monitors, and one-chip TV products. Its 232,433 employees in more than 60 countries are active in the areas of lighting, consumer electronics, domestic appliances, components, semiconductors, medical systems, and IT services (Origin). Philips is quoted on the New York (NYSE: PHG), London, Frankfurt, Amsterdam and other stock exchanges. News from Philips is located at www.news.philips.com Cable & Wireless is a major global telecommunications business with revenue of over £9 billion (US$14 billion) in the year to 31 March 2000 and customers in 70 countries. Its operations around the world offer a full range of telecommunications services. Cable & Wireless' focus for future growth is on IP (Internet protocol) and data services and solutions for business customers. It is developing advanced IP networks and value-added services in the US, Europe and the Asia-Pacific region in support of this strategy. With the capability of its global IP infrastructure and its strength in key markets, Cable & Wireless holds a unique position in terms of global coverage and services to business customers. Cable & Wireless and the Globe Device are registered trademarks of Cable and Wireless plc. About Brooktrout Software, Inc. Brooktrout Software, Inc. is a Brooktrout Company (NASDAQ: BRKT), with headquarters in Southborough, Mass. The company is a leading provider of communication solutions and services for the Enterprise and e-Business. Its products reduce the cost, time-to-market and complexity of developing real-time and interactive communication solutions, as well as contact management and unified messaging applications. Additionally, Brooktrout Software's Solution Services Group offers a range of services including CTI consulting, project management, custom voice application design and development, and systems integration, as well as customer education and training. For more information, visit www.brooksoft.com.

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