Holding in Company

Bloomsbury Publishing PLC
30 November 2001

                                 SCHEDULE 10

                  NOTIFICATION OF MAJOR INTERESTS IN SHARES


        All relevant boxes should be completed in block capital letters.

1.  Name of company                 2.  Name of shareholder having a major
                                        interest
    Bloomsbury Publishing plc
                                        Prudential plc and certain of its
                                        subsidiary companies

3.  Please state whether            4.  Name of the registered holder(s) and,
    notification indicates that it      if more than one holder, the number of
    is in respect of holding of the     shares held by each of them
    shareholder named in 2 above or
    in respect of a non-beneficial
    interest or in the case of an
    individual holder if it is a
    holding of that person's spouse
    or children under the age of 18








5.  Number of      6. Percentage of 7.  Number of shares/  8. Percentage of
    shares/amount     issued class      amount of stock       issued class
    of stock                            disposed
    acquired







9. Class of security         10.         Date of       11.     Date company
                                         transaction           informed
   Ordinary Shares of 5p
   each                                                        29 November 2001


12. Total holding following this    13.   Total percentage holding of issued
    notification                          class following this notification

    595,600                               3.5%

14. Any additional information      15. Name of contact and telephone number
                                        for queries



                                        Colin Adams
                                        020 7494 2111


16. Name and signature of authorised company official

    responsible for making this notification

    Colin Adams


Date of notification 30 November 2001


        Company Announcements Office, Old Broad Street, London EC2N 1HP

        Facsimile: 020 7588 6057, 020 7334 8964/8965/8966 (PLEASE DO NOT POST)

        Enquiries: Company Monitoring and Enquiries; UK Listing Authority