Holding(s) in Company

TR-1 NOTIFICATION OF MAJOR INTERESTS IN SHARES                                 
                                                                               
1. Identity of the issuer or the underlying issuer of                          
existing shares to which voting rights are attached:       ST IVES PLC         
                                                                               
2. Reason for the notification (please tick the appropriate box or boxes)      
                                                                               
An acquisition or disposal of voting rights                             X      
                                                                               
An acquisition or disposal of financial instruments which may result in N/A    
the acquisition of shares already issued to which voting rights are            
attached                                                                       
                                                                               
An event changing the breakdown of voting rights                        N/A    
                                                                               
Other (please specify): NEW EXEMPTION DTR 5.1.3(4)& DTR 5.1.5(1)        X      
                                                                               
3. Full name of person(s) subject to the                                       
notification obligation:                         THE GOLDMAN SACHS GROUP, INC. 
                                                                               
4. Full name of shareholder(s) (if     GOLDMAN, SACHS & CO                     
different from 3.):                                                            
                                       GOLDMAN SACHS INTERNATIONAL             
                                                                               
                                       GOLDMAN SACHS ASSET                     
                                       MANAGEMENT INTERNATIONAL                
                                                                               
                                       GOLDMAN SACHS ASSET                     
                                       MANAGEMENT, L.P.                        
                                                                               
5. Date of the transaction (and date on which                                  
the threshold is crossed or reached if           09 MAY 2007                   
different):                                                                    
                                                                               
6. Date on which issuer notified:                11 MAY 2007                   
                                                                               
7. Threshold(s) that is/are crossed or reached:  BELOW 3%                      

8. Notified details:                                                           
                                                                               
A: Voting rights attached to shares                                            
                                                                               
Class/type of  Situation previous  Resulting situation after the triggering    
shares         to the Triggering   transaction                                 
               transaction                                                     
(if possible                                                                   
using the ISIN Number of  Number   Number   Number of voting  % of voting      
CODE)          shares     of       of       rights            rights           
                          Voting   shares                                      
                          Rights                                               
                                   Direct   Direct   Indirect Direct   Indirect
                                                                               
GB0007689002   5,198,062  5.02%    N/A      N/A      N/A      N/A       N/A     

B: Financial Instruments                                                       
                                                                               
Resulting situation after the triggering transaction                           
                                                                               
Type of       Expiration    Exercise/Conversion Number of voting   % of voting 
financial     date          Period/Date         rights that may be rights      
instrument                                      acquired if the                
                                                instrument is                  
                                                exercised/                     
                                                converted                      
                                                                               
N/A           N/A           N/A                 N/A                N/A         

Total (A + B)                                                                  
                                                                               
Number of voting rights                 % of voting rights                     
                                                                               
N/A                                     BELOW 3%                               

9. Chain of controlled undertakings through which the voting rights and/or the 
financial instruments are effectively held, if applicable:                     
                                                                               
WE HEREBY NOTIFY YOU THAT AS AT CLOSE OF BUSINESS ON 09 MAY 2007, THE GOLDMAN  
SACHS GROUP, INC., OF 85 BROAD STREET, NEW YORK, NY 10004, USA, NO LONGER HAS A
NOTIFIABLE INTEREST IN SHARES.                                                 

Proxy Voting:                                                                  
                                                                               
10. Name of the proxy holder:                                         N/A      
                                                                               
11. Number of voting rights proxy holder will cease to hold:          N/A      
                                                                               
12. Date on which proxy holder will cease to hold voting rights:      N/A      

13. Additional information:         GENERAL EMAIL CONTACT:                     
                                                                               
                                    [e-mail]              
                                                                               
                                                                               
14. Contact name:                   JOANNE WALL / SEAN ROGERS                  
                                                                               
15. Contact telephone number:       020 7051 1704 / 020 7552 9205               



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Enquiries:

Philip Harris
Company Secretary, St Ives plc

(T) 020 7928 8844 x337

14 May 2007