Key Performance Indicators
Vodafone Group PLC
25 October 2001
25 October 2001
VODAFONE ARPU CONTINUES TO STABILISE
Vodafone Group Plc ('Vodafone') today announces key performance indicators for
the three month period to 30 September 2001, including measures which indicate
the continued stabilisation of registered blended average revenue per user ('
ARPU').
Customer Activity Levels
The total inactive customer base in Vodafone's controlled subsidiaries at 30
September 2001 was 10%, the same level as reported at 30 June 2001. This
comprises contract activity levels of 96% and prepaid activity levels of 88%
compared to 96% and 87% respectively at 30 June 2001, showing an expected
improvement in prepaid.
In Germany, prepaid and total activity levels improved by 1% due to the
predicted increase in disconnections in the quarter following the
unprecedented growth in customers last year. Activity levels in the UK and
Italy have remained constant in the period to 30 September 2001 at 84% and 93%
respectively.
Registered Blended ARPU
The trend in registered ARPU for the Group continues to show signs of
stabilising, as demonstrated by the following information for the Group's
largest controlled networks, despite a shorter working month in September. In
the quarter, registered blended ARPU increased in each of these markets
compared to the previous quarter.
MONTHLY REGISTERED BLENDED ARPU FOR THE 12 MONTHS TO 30 SEPTEMBER 2001
Operator Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep
Omnitel Vodafone EUR 28 27 28 27 25 29 27 28 29 30 28 27
D2 Vodafone EUR 32 30 28 27 24 27 24 25 25 26 26 25
UK Vodafone GBP 26 26 23 23 23 24 21 23 23 23 23 23
Data as a Percentage of Service Revenues
In addition, Vodafone reports data revenues as a percentage of service
revenues for its controlled subsidiaries. This increased to 9.1% in the year
to 30 September 2001, split 8.7% for messaging and 0.4% for internet. In the
month of September this figure rose to 9.9% split 9.5% and 0.4% respectively.
For the Group, as a whole on a proportionate basis, including associates, the
corresponding figure was 7.1% for the year and 8.4% in the month of September.
Sir Christopher Gent, Chief Executive of Vodafone said: 'This quarter's
numbers represent an improved performance in the Group's operations, with
customer growth ahead of our expectations, despite the reduction in handset
subsidies. The continuing stability in ARPU is encouraging, particularly as it
is occurring a year before we had anticipated. The increase in our data
indicators confirms we are on track to meet our data revenue targets.'
- ends -
For further information:
Tim Brown, Group Corporate Affairs Director
Melissa Stimpson, Head of Group Investor Relations
Darren Jones, Senior Investor Relations Manager
Jon Earl, Investor Relations Manager
Tel: +44 (0) 1635 673310
Lulu Bridges / John West
Tavistock Communications
Tel: +44 (0) 20 7600 2288
VODAFONE GROUP PLC - MOBILE TELECOMMUNICATIONS BUSINESSES
CUSTOMER INFORMATION AS AT 30 SEPTEMBER 2001
REGISTERED
PERCENTAGE PROPORTIONATE REGISTERED
COUNTRY OPERATOR OWNERSHIP2 CUSTOMERS PREPAID
(thousands) (%)
NORTHERN EUROPE, MIDDLE EAST & AFRICA
UK Vodafone+ 100.0 12,799 64
Ireland Eircell Vodafone 100.0 1,611 71
Netherlands Libertel Vodafone 70.0 2,256 66
Sweden Europolitan Vodafone+ 71.1 762 25
Egypt Click Vodafone+ 60.0 844 89
Others 6,592 59
TOTAL 24,864 62
CENTRAL EUROPE
Germany D2 Vodafone 99.6 21,787 60
Hungary Vodafone+ 50.1 169 90
Others 1,498 41
TOTAL 23,454 56
SOUTHERN EUROPE
Greece Panafon Vodafone+ 52.8 1,423 72
Italy Omnitel Vodafone 76.5 12,738 91
Malta Vodafone+ 80.0 105 91
Portugal Vodafone 50.9 * *
Spain Airtel Vodafone 91.6 6,824 56
Albania Vodafone 76.9 41 99
Romania Mobifon 20.1 N/A N/A
TOTAL 22,815 78
AMERICAS AND ASIA
United States Verizon Wireless3 44.1 12,658 6
Japan J-Phone Various 6,726 3
Others 1,993 48
TOTAL 21,377 32
PACIFIC
Australia Vodafone 95.5 1,991 34
New Zealand Vodafone 100.0 1,077 78
Fiji Vodafone 49.0 36 90
TOTAL 3,104 50
GROUP TOTAL 95,614 48
CONTROLLED
CONTROLLED ACTIVE1 INACTIVE
COUNTRY OPERATOR PREPAID CONTRACT TOTAL TOTAL
(%) (%) (%) (%)
NORTHERN EUROPE, MIDDLE EAST
& AFRICA
UK Vodafone+ 75 99 84 16
Ireland Eircell Vodafone 97 98 97 3
Netherlands Libertel 93 99 95 5
Vodafone
Sweden Europolitan 82 91 89 11
Vodafone+
Egypt Click Vodafone+ 97 97 97 3
Others N/A N/A N/A N/A
TOTAL 82 98 88 12
CENTRAL EUROPE
Germany D2 Vodafone 88 95 91 9
Hungary Vodafone+ 89 97 89 11
Others N/A N/A N/A N/A
TOTAL 88 95 91 9
SOUTHERN EUROPE
Greece Panafon Vodafone * * * *
+
Italy Omnitel Vodafone 94 92 93 7
Malta Vodafone+ 93 99 94 6
Portugal Vodafone * * * *
Spain Airtel Vodafone 85 95 89 11
Albania Vodafone N/A N/A N/A N/A
Romania Mobifon N/A N/A N/A N/A
TOTAL 90 94 91 9
AMERICAS AND ASIA
United States Verizon N/A N/A N/A N/A
Wireless3
Japan J-Phone N/A N/A N/A N/A
Others N/A N/A N/A N/A
TOTAL N/A N/A N/A N/A
PACIFIC
Australia Vodafone 88 94 92 8
New Zealand Vodafone 91 99 93 7
Fiji Vodafone N/A N/A N/A N/A
TOTAL 90 95 92 8
GROUP TOTAL 88 96 90 10
1 Active customers are defined as customers who have made or received a
chargeable event in the last three months or, where information is not
available, defined as customers who have made a chargeable event in the last
three months (indicated by +).
2 All ownership percentages are stated as of 30 September 2001 and exclude
options, warrants or other rights or obligations of Vodafone Group Plc to
increase or decrease ownership in any venture. Ownership interests have been
rounded to the nearest tenth of one percent.
3 The Group's proportionate customer base has been adjusted for Verizon
Wireless's proportionate ownership of its customer base of approximately
98.1%.
* Listed subsidiaries still to report.
VODAFONE GROUP PLC - MOBILE TELECOMMUNICATIONS BUSINESSES
ARPU INFORMATION FOR THE 12 MONTH PERIOD TO 30 SEPTEMBER 20011
ARPU2
LOCAL REGISTERED REGISTERED REGISTERED
COUNTRY OPERATOR CURRENCY PREPAID CONTRACT TOTAL
NORTHERN EUROPE, MIDDLE EAST &
AFRICA
UK Vodafone GBP 139 535 281
Netherlands Libertel Vodafone EUR * * *
Sweden Europolitan Vodafone SEK * 6,646 5,329
Egypt Click Vodafone EGP 1,076 2,525 1,275
CENTRAL EUROPE
Germany D2 Vodafone EUR 119 586 317
Hungary Vodafone HUF 31,820 200,546 51,048
SOUTHERN EUROPE
Greece Panafon Vodafone EUR * * *
Italy Omnitel Vodafone EUR 287 757 332
Malta Vodafone MTL 106 922 206
Portugal Vodafone EUR * * *
Spain Airtel Vodafone EUR 141 663 369
PACIFIC
Australia Vodafone AUD 298 906 711
New Zealand Vodafone NZD 280 1,821 646
1 Vodafone introduced a new industry measurement of active customers in March
2001. This is the third quarter for which Vodafone has collated and reported
on this information. As there is no historical information prior to 31 March
2001, Vodafone will include active ARPU numbers when it has a history of
performance for a proper basis of comparison. However, the underlying levels
of active customer spend continue to be higher than the reported registered
ARPU.
2 ARPU is calculated for the twelve month period to 30 September 2001 and
excludes handset revenues and connection fees.
* Listed subsidiary information not published.
VODAFONE GROUP PLC - MOBILE TELECOMMUNICATIONS BUSINESSES
NON-VOICE SERVICES AS A PERCENTAGE OF SERVICE REVENUES
12 MONTHS TO 30 SEPTEMBER 2001 SEPTEMBER 2001 (MONTH ONLY)
TOTAL TOTAL
NON-VOICE NON-VOICE
OPERATOR MESSAGING INTERNET SERVICES MESSAGING INTERNET SERVICES
DATA DATA DATA DATA
NORTHERN EUROPE,
MIDDLE EAST & AFRICA
UK Vodafone 7.1% 0.9% 8.0% 8.4% 0.8% 9.2%
Middle East 2.5% - 2.5% 3.8% - 3.8%
& Africa
Others 4.3% 0.2% 4.5% 6.6% 0.2% 6.8%
TOTAL 5.7% 0.6% 6.3% 7.4% 0.5% 7.9%
CENTRAL
EUROPE
D2 Vodafone 13.9% 0.3% 14.2% 13.7% 0.4% 14.1%
Others 5.8% 0.1% 5.9% 6.0% 0.4% 6.4%
TOTAL 13.1% 0.3% 13.4% 12.8% 0.4% 13.2%
SOUTHERN
EUROPE
Omnitel 7.1% 0.2% 7.3% 8.6% 0.2% 8.8%
Vodafone
Others 7.4% 0.1% 7.5% 7.4% 0.1% 7.5%
TOTAL 7.2% 0.2% 7.4% 8.0% 0.2% 8.2%
AMERICAS AND
ASIA
Verizon - 0.5% 0.5% 0.1% 0.6% 0.7%
Wireless
J-Phone 4.4% 7.4% 11.8% 5.4% 9.2% 14.6%
Other 0.8% - 0.8% 1.9% - 1.9%
TOTAL 1.4% 2.6% 4.0% 2.4% 4.2% 6.6%
PACIFIC 6.5% 0.2% 6.7% 7.5% 0.4% 7.9%
PROPORTIONATE 6.0% 1.1% 7.1% 6.7% 1.7% 8.4%
GROUP TOTAL
CONTROLLED GROUP TOTAL 8.7% 0.4% 9.1% 9.5% 0.4% 9.9%
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