Launch of Adventis Integrated
Adventis Group PLC
14 February 2008
For release 14 February 2008 - RNS Reach
Award winning Omnicom team to front
new direct marketing offering from Adventis
Adventis Group plc, the rapidly growing, AIM-quoted, full service multimedia
marketing and advertising group, announces that it has launched a new division,
Adventis Integrated Limited.
Adventis Integrated will be offering direct marketing and sales promotion
services to both group and external clients. The agency officially opened its
doors on February 1st 2008, but already has a long established clients list due
to the previous involvement of Stephanie Boston, a founding director, with
Adventis over the last two years.
The agency focuses on integrating measurable communications and is located in
the group headquarters at the M25/M40 location at Beaconsfield. This positions
it alongside the Adventis Digital team giving clients a truly integrated
offering. Colin Clark, Managing Director explains the reasoning, 'Over the last
five years we have seen a dramatic increase in direct marketing amongst
advertisers, as measuring the effectiveness and return on investment became more
important. Being located with the digital and creative teams really
strengthens our service offering to clients.'
Colin has created strategies for Safeway, Volkswagen, Nissan, Orange, Prudential
and many more. He has been board director of the largest Sales Promotion agency
in the country and MD of agencies for both Omnicom and Eurocom.
The creation of the agency sees the re-uniting of Stephanie Boston and Colin
Clark, who in the early '90s set-up and ran a direct marketing agency for
Omnicom as part of DDB Needham, called C&C Direct. This agency won Echo and
EDMA awards for their work on Volkswagen, as well as introducing
Colgate-Palmolive's Soft and Gentle brand and also Lyons Ground Coffee to direct
marketing.
Since C&C Direct days Stephanie, a multiple award winning copywriter, has been
running her own creative consultancy, which grew to such an extent that she
decided to move into the Adventis Group. Commenting on the decision Stephanie
said 'The consultancy had grown to such an extent that in order to give my
clients the very best service I needed the backing of a communications group.
Adventis are one of the fastest growing, and in my opinion, the most forward
looking communications group in the UK today'.
Charles Phillpot, Chief Executive of Adventis Group plc, commented:
'The Adventis Group has been growing consistently over the last four years, and
by adding direct marketing specialists who understand integration, we can now
offer a truly holistic communications solution. We have been fortunate to find
two such experienced and talented individuals to head up this exciting new
division'
Enquiries:
Adventis Group plc
020 7034 4740
Charles Phillpot, CEO
Peter Linnell, FD
Adventis Financial PR
Chris Steele 020 7034 4759
Tarquin Edwards 020 7034 4758
Editors' Note
Adventis Integrated Limited is part of Adventis Group Plc, an AIM listed
communications group featured in Campaign as both a top 30 advertising group and
the fastest growing during 2007. The Company has over 150 staff within the
group and a turnover in excess of £42million.
www.adventis.co.uk
This information is provided by RNS
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