Director Shareholding

Prudential PLC
25 February 2003

                                  SCHEDULE 11

          NOTIFICATION OF INTERESTS OF DIRECTORS AND CONNECTED PERSONS

1. Name of company

Prudential plc

2. Name of director

David Clementi and Philip Broadley

3. Please state whether notification indicates that it is in respect of holding
of the shareholder named in 2 above or in respect of a non-beneficial interest
or in the case of an individual holder if it is a holding of that person's
spouse or children under the age of 18 or in respect of a non-beneficial
interest

Directors named above

4. Name of the registered holder(s) and, if more than one holder, the number of
shares held by each of them (if notified)

Frank Nominees Limited

Philip Broadley

5. Please state whether notification relates to a person(s) connected with the
director named in 2 above and identify the connected person(s)

N/A

6. Please state the nature of the transaction. For PEP transactions please
indicate whether general/single co PEP and if discretionary/non discretionary

Purchase of Prudential plc shares by Executive Directors

7. Number of shares / amount of stock acquired

David Clementi 4,000 shares

Philip Broadley 1,600 shares

8. Percentage of issued class

David Clementi 0.0002%

Philip Broadley Less than 0.00008%

9. Number of shares/amount of stock disposed

N/A

10. Percentage of issued class

N/A

11. Class of security

Shares of 5p each

12. Price per share

David Clementi £3.235

Philip Broadley £3.1949

13. Date of transaction

25 February 2003

14. Date company informed

25 February 2003

15. Total holding following this notification

David Clementi 10,742 shares

Philip Broadley 173,065 shares

16. Total percentage holding of issued class following this notification

David Clementi 0.0005%

Philip A J Broadley 0.008%



If a director has been granted options by the company please complete the
following boxes.

17. Date of grant

N/A

18. Period during which or date on which exercisable

N/A

19. Total amount paid (if any) for grant of the option

N/A

20. Description of shares or debentures involved: class, number

N/A

21. Exercise price (if fixed at time of grant) or indication that price is to be
fixed at time of exercise

N/A

22. Total number of shares or debentures over which options held following this
notification

N/A

23. Any additional information



24. Name of contact and telephone number for queries

Jennie Webb, 020 7548 6027

25. Name and signature of authorised company official responsible for making
this notification

John Price, Deputy Group Secretary, 020 7548 3805

Date of Notification

25 February 2003




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