Director/PDMR Shareholding

Summary by AI BETAClose X

On April 1, 2026, British American Tobacco PLC announced the award of ordinary shares under its Share Reward Scheme and International Share Reward Scheme to several persons discharging managerial responsibilities. Tadeu Marroco, Chief Executive, received 64 shares valued at £2,797.44, and other directors including James Barrett, Luciano Comin, Javed Iqbal, Zafar Khan, Cora Koppe-Stahrenberg, Paul McCrory, Pascale Meulemeester, Fred Monteiro, James Murphy, Johan Vandermeulen, David Waterfield, and Kingsley Wheaton also received awards. Pascale Meulemeester and David Waterfield received shares under the International Share Reward Scheme, with Meulemeester receiving 21 shares valued at £917.91 and Waterfield receiving 64 shares valued at £2,797.44. All awards were made outside a trading venue at a price of £43.71 per share.

Disclaimer*

British American Tobacco PLC
02 April 2026
 

British American Tobacco p.l.c.

("the Company")

 

Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them

 

On 1 April 2026 the following number of British American Tobacco p.l.c. 25p ordinary shares were awarded to the following Executive Director and other persons discharging managerial responsibilities under the Share Reward Scheme and International Share Reward Scheme.

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Tadeu Marroco

2

Reason for the notification

a)

Position/status

Chief Executive

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

James Barrett

2

Reason for the notification

a)

Position/status

Director, Business Development

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Luciano Comin

2

Reason for the notification

a)

Position/status

Chief Marketing Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Javed Iqbal

2

Reason for the notification

a)

Position/status

Interim Chief Financial Officer and Director, Digital and Information

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Zafar Khan

2

Reason for the notification

a)

Position/status

Director, Operations

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Cora Koppe-Stahrenberg

2

Reason for the notification

a)

Position/status

Chief People Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Paul McCrory

2

Reason for the notification

a)

Position/status

Director, Legal and General Counsel

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Pascale Meulemeester

2

Reason for the notification

a)

Position/status

Regional Director, Asia-Pacific, Middle East and Africa

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the International Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

21

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

21

 

£917.91

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Fred Monteiro

2

Reason for the notification

a)

Position/status

Regional Director, Americas & Europe

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

James Murphy

2

Reason for the notification

a)

Position/status

Director, Research and Science

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Johan Vandermeulen

2

Reason for the notification

a)

Position/status

Chief Operating Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

David Waterfield

2

Reason for the notification

a)

Position/status

President and CEO, Reynolds American Inc.

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the International Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

1

 

Details of the person discharging managerial responsibilities/person closely associated

a)

Name

Kingsley Wheaton

2

Reason for the notification

a)

Position/status

Chief Corporate Officer

b)

Initial notification /Amendment

Initial notification

3

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

British American Tobacco p.l.c.

b)

LEI

213800FKA5MF17RJKT63

4

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

Description of the financial instrument, type of instrument

 

Identification code


Ordinary shares of 25p each

 

GB0002875804

b)

Nature of the transaction

Award of shares under the Share Reward Scheme

c)

Price(s) and volume(s)

 

Price(s)

Volume(s)

£43.71

64

d)

Aggregated information

 

- Aggregated volume

 

- Price

 

 

 

64

 

£2,797.44

e)

Date of the transaction

2026-04-01

f)

Place of the transaction

Outside a trading venue

 

 

Name of officer of issuer responsible for making notification: Nancy Jiang

Date of notification: 2 April 2026

 

 

 

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