Disposal of Nasty Gal for $16m

Summary by AI BETAClose X

Boohoo Group Plc has completed the sale of the Nasty Gal brand to White Space Group New York, LLC for US$16 million in cash. Nasty Gal generated £12 million in gross merchandise value and £0.4 million in Adjusted EBITDA in FY26, and is considered non-core and not material to the Group. This disposal aligns with Boohoo's strategy to transition to a capital-lite, marketplace-led business model and further strengthens its balance sheet, following the recent £90 million sale of its Sheffield Distribution Centre.

Disclaimer*

Boohoo Group Plc
15 September 2026
 

 

 

15 September 2026

 

boohoo group plc

("Debenhams Group", the "Group" or the "Company")

Disposal of Nasty Gal for $16m

Debenhams Group is pleased to announce that it has completed the sale of the Nasty Gal brand, including the global intellectual property rights, to White Space Group New York, LLC, operating as WSG Brands ("WSG"), for a total cash consideration of US$16 million (the "Transaction").

Nasty Gal generated GMV of £12m in FY26 and Adjusted EBITDA of £0.4m. It is non-core and not material to the Group. The Transaction aligns with our strategy of transitioning to a marketplace-led business model that is capital-lite, and further strengthens the balance sheet following the £90m sale of the Group's Sheffield Distribution Centre, announced on 10 September 2026.

Dan Finley, Group Chief Executive Officer, said:

"Our turnaround continues at pace. The disposal of this non-core asset aligns with our strategy and further strengthens the balance sheet following the £90m sale of our Sheffield Distribution Centre."


Enquiries

Debenhams Group


Phil Ellis, Chief Financial Officer

Tel: +44 (0)161 233 2050

Dan Finley, Chief Executive Officer

Tel: +44 (0)161 233 2050

Zeus - Nominated Adviser and Joint Broker


Dan Bate / James Edis / Emma Burn

Tel: +44 (0)161 831 1512

Nick Searle / Dominic King

Tel: +44 (0)20 3829 5000



Panmure Liberum - Joint Broker


James Sinclair-Ford / Ailsa MacMaster

Tel: +44 (0)20 3100 2000



Peel Hunt - Joint Broker

George Sellar / Andrew Clark

 


Tel: +44 (0)20 7418 8900

Sodali & Co - Financial PR Adviser


Ben Foster

Tel: +44 (0)20 3984 0114

 

About Debenhams Group

Debenhams Group is an online platform for fashion, home and beauty, serving millions of customers across five shopping destinations: Debenhams, Karen Millen, boohoo, MAN and PLT. Debenhams Group dates back to 1778 when William Clark, a retail pioneer of the time, opened the UK's first department store. Today, the Group is home to Debenhams, Britain's online department store and leading fashion-led marketplaces, boohoo, PLT, MAN, and Karen Millen.

 

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