Director/PDMR Shareholding

Blackbird PLC
24 June 2024

24 June 2024


Blackbird plc

(the "Company")


Director/PDMR dealing


Blackbird plc (AIM: BIRD), the technology licensor, developer and seller of market-leading cloud native video editing platform, Blackbird, and developer of the multiplayer video editor in a browser,, was informed on 24 June 2024, that Syarifah Aidid (a person closely associated with Ian McDonough, Chief Executive Officer), on 20 June bought 100,628 ordinary shares of 0.8 pence each in the Company (the "Ordinary Shares") at 3.98p per Ordinary Share and on 21 June bought 157,893 Ordinary Shares at 3.8p per share.

Following the above purchase Ian McDonough and his wife, Syarifah Aidid, now have a total beneficial interest in 10,288,177 Ordinary Shares, equivalent to approximately 2.66 per cent. of the Company's issued share capital.

The FCA notification in relation to Syarifah Aidid's dealing and made in accordance with the requirements of the UK Market Abuse Regulation is appended further below.


Blackbird plc                                                                                                                      Tel: +44 (0)20 8879 7245

Ian McDonough, Chief Executive Officer

Stephen White, Chief Operating and Financial Officer

Allenby Capital Limited (Nominated Adviser and Broker)                             Tel: +44 (0)20 3328 5656

Nick Naylor / Piers Shimwell (Corporate Finance)

Amrit Nahal / Guy McDougall (Equity Sales and Corporate Broking)

About Blackbird plc

Blackbird plc operates in the fast-growing SaaS and cloud video market. It has created Blackbird, the world's most advanced suite of cloud-native computing applications for video all underpinned by its lightning fast codec. Blackbird plc's patented technology allows for frame accurate navigation, playback, viewing and editing in the cloud. Blackbird enables multiple applications, which are used by rights holders, broadcasters, sports and news video specialists, live events and content owners, post production houses, other mass market digital video channels and corporations.


Since it is cloud-native, Blackbird removes the need for costly, high-end workstations and can be used from almost anywhere on almost any device. It also allows full visibility on multi- location digital content, improves time to market for live content such as video clips and highlights for digital distribution, and ultimately results in much more effective monetisation. Blackbird plc is a licensor of its core video technology under its 'Powered by Blackbird' licensing model. Enabling video companies to accelerate their path to true cloud business models, licensees benefit from power and carbon reductions, cost and time savings, less hardware and bandwidth requirements and easy scalability., built using Blackbird core technology, is the company's new creator SaaS product, a browser based end-to-end content creation tool aimed at the Creator Economy.




Details of the person discharging managerial responsibilities / person closely associated



Syarifah Aidid


Reason for the notification



A person closely associated with Ian McDonough



Initial notification /Amendment

Initial notification



Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor



Blackbird plc





Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted



Description of the financial instrument, type of instrument

Identification code

Ordinary Shares of 0.8p each




Nature of the transaction

Purchase of ordinary shares




Price(s) and volume(s)








Aggregated information

- Aggregated volume

- Price






Date of the transaction

20 June 2024

21 June 2024


Place of the transaction

London Stock Exchange, XLON


This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact or visit

RNS may use your IP address to confirm compliance with the terms and conditions, to analyse how you engage with the information contained in this communication, and to share such analysis on an anonymised basis with others as part of our commercial services. For further information about how RNS and the London Stock Exchange use the personal data you provide us, please see our Privacy Policy.


BlackBird (BIRD)
UK 100

Latest directors dealings