Wealth ‘In Focus’ investor and analyst briefing

Summary by AI BETAClose X

Aviva plc is hosting an investor and analyst briefing focused on its Wealth business, highlighting its central role in the company's long-term strategy and the significant growth opportunity within the UK wealth market, which is projected to grow over 10% annually with an asset pool reaching £7.5 trillion by 2035. Aviva aims to achieve £280 million in Wealth operating profit by 2027 and anticipates exceeding £500 million by 2032, building on its current position as the UK's number one Wealth player by assets with £261 billion and nearly six million customers. The company is leveraging new technology, including AI, and regulatory changes to capitalize on market trends, with operating profit in its Wealth segment having doubled since 2019.

Disclaimer*

Aviva PLC
16 October 2026
 

 

 

 

 

 

 

 

16 October 2026

 

Aviva plc

Wealth ‘In Focus’ investor and analyst briefing

 

Aviva plc (“Aviva” or the “Group”) is today hosting the next in our series of ‘In Focus’ investor and analyst briefings. Today’s event is focused on Aviva’s Wealth business.

The event, which commences at 9:00am (BST), will be hosted by Amanda Blanc, Group CEO, and presented by Doug Brown, CEO, Insurance, Wealth & Retirement, and Michele Golunska, MD Wealth.

The UK wealth market is a major growth opportunity and central to Aviva’s long-term strategy.

Aviva has delivered a strong performance in its Wealth business since the last Wealth ‘In Focus’ briefing in 2023. We are on track for our ambition of £280m of Wealth operating profit by 2027 and we expect to achieve greater than £500m by 2032.

  • The UK wealth market is set to grow at more than 10% per annum1. By 2035, the asset pool is expected to reach £7.5tn, with an associated profit pool of around £10bn2.
  • New technology, including the use of AI, and new regulation, such as the Pension Schemes Act 2026 and Targeted Support, are creating exciting new opportunities for growth in a changing UK wealth market.
  • Aviva is uniquely positioned to capitalise on these trends. We are already the number one Wealth player in the UK by assets, with £261bn, and nearly six million Wealth customers. Our trusted brand, unrivalled UK customer base of 21.8m, proprietary data and lifetime customer wealth offering give us a clear competitive advantage.
  • Aviva has already made strong progress in Wealth. We have delivered a consistently strong performance, driven by our Workplace and Adviser Platform propositions where we have significant scale, with operating profit doubling since 2019, and we have an ambition to deliver greater than £500m of Wealth operating profit by 2032.
  • In addition, Aviva has potential to deliver further organic growth beyond this, through expanding our Direct Wealth, Advice and Targeted Support propositions.

Presentation arrangements

Today's presentation and analyst Q&A will be live-streamed on www.aviva.com, and a recording will be made available on the website shortly after the event. Presentation slides will be released on Aviva's website shortly before the event.

Footnotes

1. Net flows and asset growth

2. Aviva analysis of Wealth market data and forecast growth rates based on Fundscape, Broadridge, Platforum and company reporting

 

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LEI: YF0Y5B0IB8SM0ZFG9G81

 

Enquiries:

 

Media:

 

Andrew Reid

+44 (0)7800 694 276

Sarah Swailes

+44 (0)7800 694 859

Alice Constable

+44 (0)7350 398 942

 

 

Analysts:

 

Michael O'Hara

+44 (0)7387 234 388

Joel von Sternberg

+44 (0)7384 231 238

Giles White

+44 (0)7385 011 249

 

Notes to editors

  • We are the UK's only diversified insurer and we operate in the UK, Ireland and Canada. We also have international investments in India and China.
  • We help our 25.3 million customers make the most out of life, plan for the future, and have the confidence that if things go wrong we’ll be there to put it right.
  • We have been taking care of people for more than 325 years, in line with our purpose of being ‘with you today, for a better tomorrow’. In 2025, we paid £31.9 billion in claims and benefits to our customers.
  • Aviva is a Living Wage, Living Pension and Living Hours employer and provides market-leading benefits for our people, including flexible working, paid carers leave and equal parental leave. Find out more at www.aviva.com/about-us/our-people
  • As at 30 June 2026, total Group assets under management at Aviva Group were £479 billion and our estimated Solvency II shareholder capital surplus was £6.8 billion. Our shares are listed on the London Stock Exchange and we are a member of the FTSE 100 index.
  • For more details on what we do, our business and how we help our customers, visit www.aviva.com/about-us
  • The Aviva newsroom at www.aviva.com/newsroom includes links to our spokespeople images, podcasts, research reports and our news release archive. Sign up to get the latest news from Aviva by email.
  • You can follow us on:
    •         X: www.x.com/avivaplc
    •         LinkedIn: www.linkedin.com/company/aviva-plc
    •         Instagram: www.instagram.com/avivaplc/
  • For the latest corporate films from around our business, subscribe to our YouTube channel: www.youtube.com/aviva

 

Cautionary statement

This report should be read in conjunction with the documents distributed by Aviva plc (the ‘Company’ or ‘Aviva’) through The Regulatory News Service (RNS). This report contains, and we may make other verbal or written ‘forward-looking statements’ with respect to certain of Aviva’s plans and current goals and expectations relating to future financial condition, performance, results, strategic initiatives and objectives and other future events and circumstances (including, climate and other sustainability-related plans and goals). Statements including those containing the words ‘believes’, ‘intends’, ‘expects’, ‘projects’, ‘plans’, ‘will’, ‘seeks’, ‘aims’, ‘may’, 'might', ‘could’, 'should', ‘outlook’, ‘likely’, ‘target’, ‘goal’, ‘guidance’, ‘trends’, ‘future’, ‘estimates’, ‘potential’, 'possible', ‘objective’, ‘predicts’, ‘ambition’ and ‘anticipates’, and words of similar meaning, are forward-looking. By their nature, all forward-looking statements are subject to known and unknown risks and uncertainty. Accordingly, there are or will be important factors that could cause actual results - and Aviva's related plans, expectations and targets - to differ materially from those indicated in these statements. Factors that could cause actual results to differ materially from those indicated in forward-looking statements in the report include: the impact of ongoing uncertain conditions in the global financial markets and the  national and international political and economic situation generally (including those arising from the current conflict in the Middle East and wider geopolitical landscape); market developments and government actions; the effect of credit spread volatility on the net  unrealised value of the investment portfolio; the effect of losses due to defaults by counterparties, including potential sovereign debt defaults or restructurings, on the value of our investments; the impact of changes in  short or long-term interest rates and inflation reduce the value or yield of our investment portfolio and impact our asset and liability matching; the impact of changes in equity or property prices on our investment portfolio; fluctuations in currency exchange rates; the effect of market fluctuations on the value of options and guarantees embedded in some of our life insurance products and the value of the assets backing their reserves; the amount of allowances and impairments taken on our investments; the effect of adverse capital and credit market conditions on our ability to meet liquidity needs and our access to capital; changes in, or restrictions on, our ability to commence capital management initiatives; changes in or inaccuracy of assumptions in pricing and reserving for insurance business (particularly with regard to mortality and morbidity trends, lapse rates and policy renewal rates), longevity and endowments; a cyclical downturn of the insurance industry; the impact of natural and man-made catastrophic events (including pandemics) on our business activities and results of operations; the transitional, litigation and physical risks associated with climate change; failure to understand and respond  effectively to the risks associated with sustainability; our reliance on information and technology and third-party service providers for our operations and systems; the risks associated with adoption of and reliance on new and rapidly advancing technologies such as artificial intelligence and quantum computing; the impact of the Group’s risk mitigation strategies proving less effective than anticipated, including the inability of reinsurers to meet obligations or unavailability of reinsurance coverage; poor investment performance of the Group’s asset management business; the withdrawal by customers at short notice of assets under the Group’s management; failure to manage risks in operating securities lending of Group and third-party client assets; increased competition in the UK and in other countries where we have significant operations; regulatory approval of changes to the Group’s internal model for calculation of regulatory capital under the UK’s version of Solvency II rules; the impact of recognising an impairment of our goodwill or intangibles with indefinite lives; changes in valuation methodologies, estimates and assumptions used in the valuation of investment securities; the effect of legal proceedings and regulatory investigations; the impact of operational risks, including inadequate or failed internal and external processes, systems and human error or from external events and malicious acts (including cyber-attacks, phishing/vishing attacks, and theft, loss or misuse of customer data); risks associated with arrangements with third parties, including joint ventures; our reliance on third-party distribution channels to deliver our products; funding risks associated with our participation in defined benefit staff pension schemes; the failure to attract or retain the necessary key personnel, including quality financial advisers and underwriters; the failure to act in good faith, resulting in customers not achieving good outcomes and avoiding foreseeable harm; the effect of systems errors or regulatory changes on the calculation of unit prices or deduction of charges for our unit-linked products that may require retrospective compensation to our customers; the effect of a decline in any of our ratings by rating agencies on our standing among customers, broker-dealers, agents, wholesalers and other distributors of our products and services; changes to our brand and reputation and the potential loss of or damage to customer relationships, whether related to changes in customer habits or not; changes in laws and legal or public policy, in particular; changes in tax law and interpretation of existing tax laws in jurisdictions where we conduct business; changes to International Financial Reporting Standards relevant to insurance companies and their interpretation; the inability to protect our intellectual property; the effect of undisclosed liabilities and other risks associated with our business disposals; uncertainties relating to announced and future acquisitions, combinations or disposals within relevant industries including diversion of management attention and other resources and the Group's ability to integrate and deliver expected benefits within the assumed timeframe; the impact of exposure to Lloyd's related risks following the acquisition of Probitas, including dependence on Lloyd’s credit rating, solvency position and the maintenance of Lloyd’s own licence and approvals to underwrite business and commitment to certain financial and operational obligations, including to make contributions to funds at Lloyd’s; the policies, decisions and actions of government or regulatory authorities in the UK, the EU, the US, Canada or elsewhere, including changes to and the implementation of key legislation and regulation (for example, FCA Consumer Duty and Solvency UK). Please see Aviva's most recent Annual Report and Accounts for further details of risks, uncertainties and other factors relevant to the business and its securities. Forward-looking statements should therefore be construed in light of such aforementioned factors. Aviva undertakes no obligation to update the forward-looking statements in this report or any other forward-looking statements we may make. Forward-looking statements in this report are current only as of the date on which such statements are made and readers are cautioned not to place undue reliance on such forward-looking statements. Such statements should be regarded as indicative and illustrative only, and Aviva does not provide any representation, assurance or guarantee that the occurrence of the events expressed or implied in any forward-looking statements in this report will actually occur. The information in this report does not constitute an offer to sell or an invitation to buy shares in Aviva plc or an invitation or inducement to engage in any other investment activities.

Aviva plc is a company registered in England and Wales No. 2468686

 

 

 

 

 

 

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