Director/PDMR Shareholding

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Name	Award/Plan	Share Price	No. of shares
Amanda Blanc	Free Share Award	£6.35	78
Charlotte Jones	Free Share Award	£6.35	78
Douglas Brown	Free Share Award	£6.35	78
Douglas Brown	Aviva All Employee Share Ownership Plan	£6.73	39
James Hillman	Free Share Award	£6.35	78
James Hillman	Aviva All Employee Share Ownership Plan	£6.73	39
Jason Storah	Free Share Award	£6.35	78
Mark Versey	Free Share Award	£6.35	78
Mark Versey	Aviva All Employee Share Ownership Plan	£6.73	36
Navinder Dhillon	Free Share Award	£6.35	78

1	Details of the person discharging managerial responsibilities/person closely associated
a)	Name	Amanda Blanc
2	Reason for the notification
a)	Position/status	Group Chief Executive Officer
b)	Initial notification/Amendment	Initial Notification
3	Details of the issuer
a)	Name	Aviva plc
b)	LEI	YF0Y5B0IB8SM0ZFG9G81
4	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument Identification code	Ordinary Shares GB00BPQY8M80
b)	Nature of transaction	Grant of Free Shares under the Aviva All Employee Share Ownership Plan
c)	Price(s) and volume(s)	Price(s)	Volume(s)
		£6.35	78
d)	Aggregated information	Price	Volume
		£6.35	78
e)	Date of the transaction	2025-09-15
f)	Place of the transaction	London Stock Exchange, XLON

1	Details of the person discharging managerial responsibilities
a)	Name	Charlotte Jones
2	Reason for the notification
a)	Position/status	Group Chief Financial Officer
b)	Initial notification/Amendment	Initial notification
3	Details of the issuer
a)	Name	Aviva plc
b)	LEI	YF0Y5B0IB8SM0ZFG9G81
4	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument Identification code	Shares GB00BPQY8M80
b)	Nature of transaction	Grant of Free Shares under the Aviva All Employee Share Ownership Plan
c)	Price(s) and volume(s)	Price(s)	Volume(s)
		£6.35	78
d)	Aggregate information	Price(s)	Aggregate volume(s)
		£6.35	78
e)	Date of the transaction	2025-09-15
f)	Place of the transaction	London Stock Exchange, XLON

1	Details of the person discharging managerial responsibilities/person closely associated
a)	Name	Douglas Brown
2	Reason for the notification
a)	Position/status	CEO of Insurance, Wealth & Retirement
b)	Initial notification/Amendment	Initial Notification
3	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	Aviva plc
b)	LEI	YF0Y5B0IB8SM0ZFG9G81
4	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument Identification code	Ordinary Shares GB00BPQY8M80
b)	Nature of transaction	1. Grant of Free Shares under the Aviva All Employee Share Ownership Plan 2. Acquisition under the Aviva All Employee Share Ownership Plan
c)	Price(s) and volume(s)	Price(s)	Volume(s)
		1. £6.35 2. £6.73	1. 78 2. 39
d)	Aggregated information	Price	Volume
		1. £6.35 2. £6.73	1. 78 2. 39
e)	Date of the transaction	1. 2025-09-15 2. 2025-09-15
f)	Place of the transaction	1. London Stock Exchange, XLON 2. London Stock Exchange, XLON

1	Details of the person discharging managerial responsibilities/person closely associated
a)	Name	James Hillman
2	Reason for the notification
a)	Position/status	Group Chief Risk Officer
b)	Initial notification/Amendment	Initial Notification
3	Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
a)	Name	Aviva plc
b)	LEI	YF0Y5B0IB8SM0ZFG9G81
4	Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
a)	Description of the financial instrument, type of instrument Identification code	Ordinary Shares GB00BPQY8M80
b)	Nature of transaction	1. Grant of Free Shares under the Aviva All Employee Share Ownership Plan 2. Acquisition under the Aviva All Employee Share Ownership Plan
c)	Price(s) and volume(s)	Price(s)	Volume(s)
		1. £6.35 2. £6.73	1. 78 2. 39
d)	Aggregated information	Price	Volume
		1. £6.35 2. £6.73	1. 78 2. 39
e)	Date of the transaction	1. 2025-09-15 2. 2025-09-15
f)	Place of the transaction	1. London Stock Exchange, XLON 2. London Stock Exchange, XLON

Summary by AI ^BETAClose X

Companies

UK 100

Latest directors dealings

Enquiries:
Media:
Andrew Reid	+44 (0)7800 694 276
Sarah Swailes	+44 (0)7800 694 859
Marion Fischer	+44 (0)7800 693 219

Analysts:
Greg Neilson	+44 (0)7800 694 564
Joel von Sternberg	+44 (0)7384 231 238
Michael O'Hara	+44 (0)7387 234 388

Director/PDMR Shareholding

Summary by AI BETAClose X

Companies

UK 100

Latest directors dealings

Summary by AI ^BETAClose X