Trading Update

Summary by AI BETAClose X

Adsure now expects Group revenue for the six months to 30 September 2026 to be approximately 17% lower year‑on‑year, leading to a reported loss for H1; the Board warns this first-half shortfall will have a material adverse impact on the Group's financial performance for the year ending 31 March 2027. The H1 underperformance was driven by a delayed implementation of a new resource-allocation tool and significant investments in operating systems, acquisition assessment and AI. Management is cutting operating expenditure and refocusing AI to established technologies to improve operating performance in H2.

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