With reference to Better Collective A/S’ (“Better Collective” or the “Company”) regulatory release 16/2026, Better Collective has initiated a share buyback program for up to 40 mEUR, to be executed from March 5, 2026, to March 3, 2027. Better Collective now announces certain amendments to the share buyback program to facilitate the pro rata participation by the Company’s two largest shareholders.
Regulatory release no. 21/2026
The share buyback program was initiated pursuant to the authorization to acquire treasury shares as set out in article 4.2 of the Company’s articles of association which was renewed by the annual general meeting held today on March 24, 2026.
Following the annual general meeting, Better Collective’s Board of Directors has today resolved to implement certain amendments to the share buyback program to facilitate the pro rata participation by the Company’s two largest shareholders, J. Søgaard Holding ApS and Chr. Dam Holding ApS (the holding companies of Co-Founders and Co-CEOs Jesper Søgaard and Christian Kirk Rasmussen, respectively). Accordingly, J. Søgaard Holding ApS and Chr. Dam Holding ApS will sell shares in Better Collective to the Company via Nordea Bank Abp (“Nordea”) as lead manager of the share buyback program on a pro rata basis (based on their respective ownership share in Better Collective). J. Søgaard Holding ApS and Chr. Dam Holding ApS’ pro rata participation shall cease on the earlier of (i) when the Company has acquired treasury shares for 30 mEUR under the share buyback program, or (ii) upon the share buyback program’s termination.
The Company has appointed Nordea as lead manager of the share buyback program. Under the agreement with Nordea, Nordea will purchase shares on behalf of the Company and will make its trading decisions independently of, and without influence by, the Company.
Following the amendments, the share buyback program is hereafter subject to the following terms:
As per Regulatory Release no. 19/2026 from March 18, 2026, the Company's holding of treasury shares amounts to 535,033 shares, corresponding to approximately 0.91% of the Company's total outstanding share capital.
In connection with the amended share buyback program and their indirect pro rata participation, Jesper Søgaard and Christian Kirk Rasmussen state:
"We have decided to participate on a strict pro rata basis at our 36.3 percent ownership in 30 million euros of the 40 million euros share buyback program, equating to around 10.9 million euros. As treasury shares carry no voting rights and the program is intended to reduce the share capital, our relative voting rights in Better Collective are expected to increase upon full execution. Our participation is solely for personal liquidity purposes and should not be interpreted as any change in our confidence in Better Collective’s strategy, execution, or long-term value creation potential."