Acquisition

WPP GROUP plc
25 August 1999


             WPP Purchases Mediaquest Sarl,
            a leading French new media agency
                            
WPP Group plc ('WPP') has agreed to acquire, on behalf of
its    wholly-owned   subsidiary   OgilvyOne   Worldwide,
Mediaquest  Sarl  ('Mediaquest'), a  leading  French  new
media agency.

Paris-based  Mediaquest, founded in 1995,  has  a  strong
reputation for progressive interactive campaigns for blue
chip  clients.  These include France Telecom, Electriciti
de France, Louis Vuitton, Lacoste and Lancaster.

Following the transaction, Mediaquest will be merged with
OgilvyOne's   existing  French  interactive   operations,
OgilvyInteractive,  to  become  one  of  the   top   five
interactive  agencies in France.  The merged company  has
combined revenues of FF30million in 1999.  Mediaquest had
net assets of FF1,923,000 at 31 December 1998.

OgilvyInteractive  is  a worldwide interactive  marketing
network with revenues of $60million in 1998.  Through its
34  offices,  it  provides strategic consulting;  website
design,   production  and  maintenance;  media  research,
planning  and buying; and interactive database  marketing
solutions.  As agency of record for clients such as  IBM,
Ford,   Kodak   and   Perrier,   OgilvyInteractive,    in
conjunction with MindShare, is the world's leading  media
buyer on the Internet.

The acquisition of Mediaquest continues WPP's strategy of
establishing a leadership position in new media,  one  of
the fastest-growing sectors in communications services.


For further information contact:

Feona McEwan, WPP London                 44 171 408 2204