Sir Peter Davis to Return to J Sainsbury Plc

Prudential PLC
14 January 2000



BOARD CHANGES AT PRUDENTIAL

Prudential plc announced today that Sir Peter Davis (58) is to resign from the
board and leave the company at the end of February to return to J Sainsbury plc
as group chief executive. Jonathan Bloomer (45) will become group chief
executive on 1st March 2000.  He was promoted from finance director to deputy
chief executive in May 1999 when the company announced that he would become
group chief executive in May 2000. Les Cullen (47) was appointed  finance
director in September 1999.

Sir Roger Hurn (61), chairman of Marconi and deputy chairman of Glaxo Wellcome
will be appointed to the Board as a non-executive director on 17th February
2000.  He will now succeed Sir Martin Jacomb as chairman of Prudential upon Sir
Martin's retirement at the AGM on 5th May 2000.

Sir Martin said 'Sir Peter has done a tremendous job here during his five years
as CEO.    He and his senior team have strengthened the business significantly;
we are well placed in our chosen markets both in the UK and overseas and
substantial value has been created for shareholders.  We have a first class team
of executives led by Jonathan Bloomer already in place.  I am sorry that Peter
is leaving the company but he has completed the five years he agreed with me at
the outset. I wish him well and thank him for his valuable contribution.'

'We are delighted that Sir Roger has accepted our offer to join Prudential and
take over from me. His wealth of business experience will help to support our
progress and direct our ambitions for the future'

Enquiries:
Contact name: Jan Shawe 0171 548 3911

Note to Editors:

Sir Roger Hurn

Sir Roger Hurn (61) is chairman of Marconi, formerly The General Electric
Company plc.   He is also deputy chairman of Glaxo Wellcome (since 1997) and a
non-executive director of ICI (since 1993).

Prior to this he spent forty years with Smith's Industries.   He became chief
executive in 1981 and chairman from 1991-98.   He was a non-executive director
of SG Warburg group from 1995-97 and of Pilkington from 1984-94.

Jonathan Bloomer

Since May 1999, Jonathan Bloomer has been deputy group chief executive and was
previously group finance director from January 1995.  Prior to this he was a
partner in Arthur Andersen's financial markets division based in London and
managing partner of their European Insurance Practice.

While at Arthur Andersen he had an extensive client list in insurance and
finance.  In addition to a broad portfolio of audit clients, his work
encompassed acquisition reviews, strategic planning and structuring, operations
reviews and investigations on behalf of insurers in both the UK and Europe.

He was a key member of the editorial panel for Arthur Andersen's study
'Insurance in the Changing Europe' published by The Economist publications
in 1990.  Between 1983-85 he was seconded to the executive of the City Panel on
Take-overs and Mergers.

Jonathan has been a member of the Urgent Issues Task Force since 1997 and a
non-executive director of Railtrack plc since January 1999.

Born: 23 March 1954

Education: Physics degree from Imperial College, London; FCA.

Interests: Sailing, rugby and music. He is also a member of the Finance
Committee of the NSPCC.

Les Cullen

Les Cullen has been Prudential's group finance director since September 1999 and
worked in the United Kingdom, Italy and Australia before joining the Board of
Prudential in September 1999.

Prior to joining Prudential Les was group finance director of Inchape plc. In
this role, along with the chairman and chief executive, he developed and
implemented Inchape's strategy to focus entirely on its worldwide motor
operations and to divest the Group's other businesses.

He has previously been an executive director of STC plc, De La Rue plc and
Goodman Fielder Ltd.  In each of these companies he was, in addition to a
leading the function, heavily involved in the development of strategy, improving
operational performance and in  initiating change.

Born:30 January 1952

Education: Economics degree from Southampton University and a Certified
Accountant with an MBA from Cranfield

Interest: Sailing and hill walking.

Les is married with two children.