Scrip Dividend

Prudential PLC
29 March 2006





Date: 29 March 2006

PRUDENTIAL PLC SCRIP DIVIDEND

Prudential plc announces that the reference price for the fully paid extra
shares to be issued to shareholders who elect to receive the scrip dividend
alternative for the 2005 final dividend is 690.60 pence per share.

The reference price is calculated as the average of the middle market quotations
for the Company's shares as derived from the Daily Official List of the London
Stock Exchange for the five business days, which commenced on 22 March 2006.

Further details of the scrip dividend alternative will be mailed to shareholders
in mid April 2006.



NOTE:

Prudential plc is not affiliated in any manner with Prudential Financial, Inc, a
company whose principal place of business is in the United States of America.





Name of contact & telephone numbers for queries:

Group Secretarial

Jennie Webb 020 7548 2027

Susan Henderson 020 7548 3805












                      This information is provided by RNS
            The company news service from the London Stock Exchange