EGG IPO

Prudential PLC
24 May 2000


PRUDENTIAL CONFIRMS EGG IPO TO GO AHEAD


Prudential plc announced today that the Initial Public Offering of Egg is
proceeding as planned.  A further announcement will be made later this week.


Enquiries

Media:                          Analysts:
Jeremy Reynolds                 Carys Walshe
Prudential Plc                  Prudential Plc
020 7548 3712                   020 7548 3823


This announcement is not for distribution in the United States, Canada or
Japan.  This announcement and the information contained herein is not an offer
of securities for sale or a solicitation of an offer to purchase securities in
the United States, Canada or Japan.  Egg securities may not be offered or sold
in the United States unless they are registered under applicable law or exempt
from registration.  Egg does not intend to register any portion of the
offering in the United States or to conduct a public offering of securities in
the United States. No money, securities or other consideration is being
solicited by this announcement or the information contained herein, and, if
sent in response to this announcement or the information contained herein,
will not be accepted.