Director/PDMR Shareholding

Prudential PLC
17 April 2008


NOTIFICATION OF TRANSACTIONS OF DIRECTORS / PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY OR CONNECTED PERSONS


1.      Name of the issuer

Prudential plc


2.      State whether the notification relates to (i) a transaction notified in
accordance with DTR 3.1.2R; (ii) a disclosure made in accordance LR 9.8.6R(1);
or (iii) a disclosure made in accordance with section 793 of the Companies Act
(2006)

(i)


3.      Name of person discharging managerial responsibilities/director

C P Manning


4.      State whether notification relates to a person connected with a person
discharging managerial responsibilities/director named in 3 and identify the
connected person

Relates to person named in 3 above


5.      Indicate whether the notification is in respect of a holding of the
person referred to in 3 or 4 above or in respect of a non-beneficial interest

Relates to person named in 3 above


6.      Description of shares (including class), debentures or derivatives or
financial instruments relating to shares

Ordinary shares of 5p each


7.      Name of registered shareholder(s) and, if more than one, the number of
shares held by each of them

C P Manning


      8. State the nature of the transaction

See additional information


9.      Number of shares, debentures or financial instruments relating to shares
acquired

102,095 ordinary shares, see additional information


10.   Percentage of issued class acquired (treasury shares of that class should
not be taken into account when calculating percentage)

less than 0.005%


11.   Number of shares, debentures or financial instruments relating to shares
disposed

42,250 ordinary shares, see additional information


      12. Percentage of issued class disposed (treasury shares of that class
should not be taken into account when calculating percentage)

less than 0.002%


13.   Price per share or value of transaction

£6.73


14.   Date and place of transaction

17 April 2008, London


15.   Total holding following notification and total percentage holding
following notification (any treasury shares should not be taken into account
when calculating percentage)

760,737 ordinary shares, less than 0.04%


16.   Date issuer informed of transaction

17 April 2008


If a person discharging managerial responsibilities has been granted options by
the issuer complete the following boxes


17. Date of grant

N/A


18.   Period during which or date on which it can be exercised

N/A


19.   Total amount paid (if any) for grant of the option

N/A


20.   Description of shares or debentures involved (class and number)

N/A


21.   Exercise price (if fixed at time of grant) or indication that price is to
be fixed at the time of exercise

N/A


22.   Total number of shares or debentures over which options held following
notification

N/A


23.   Any additional information

Vesting in the beneficial ownership of the original conditional 2005 RSP award
previously announced on 16 May 2005.

Award: 102,095 ordinary shares being 62.5% of the original conditional award.

Balance: Ceased to be interested in the balance of 61,257 ordinary shares under
the original conditional award.

Disposal: At the time of release 42,250 shares were sold at £6.73 in order to
satisfy a withholding tax liability as per the terms of the award.


24.   Name of contact and telephone number for queries

Jennie Webb, Shareholder Services Administrator, 020 7548 2027


Name of duly authorised officer of issuer responsible for making notification

Penny Follows, Shareholder Services and Share Plans Manager, 020 7548 3821


Date of notification

17 April 2008


Prudential plc is not affiliated in any manner with Prudential Financial Inc, a
company whose principal place of business is in the United States of America


Notes: This form is intended for use by an issuer to make an RIS notification
required by DR 3.3.

     
(1)  An issuer making a notification in respect of a transaction relating to the 
     shares or debentures of the issuer should complete boxes 1 to 16, 23 and 
     24.

(2)  An issuer making a notification in respect of a derivative relating the 
     shares of the issuer should complete boxes 1 to 4, 6, 8,13, 14, 16, 23 and 
     24.

(3)  An issuer making a notification in respect of options granted to a 
     director/person discharging managerial responsibilities should complete 
     boxes 1 to 3 and 17 to 24.

(4)  An issuer making a notification in respect of a financial instrument 
     relating to the shares of the issuer (other than a debenture) should 
     complete boxes 1 to 4, 6, 8, 9, 11, 13, 14, 16, 23 and 24.


END


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