Director Declaration

Prudential PLC
15 January 2004

15 January 2004

Prudential plc

No of Reports in announcement: 1


Disclosure director's details - Mark Norbom


Director's details

Following the announcement on 22 December 2003 of the appointment of Mark Norbom
as an executive director with effect from 1 January 2004 we hereby confirm the
following as required by Listing Rules 16.4 and 6.F.2(b) to (g):

Directorships held in publicly quoted companies in the five years prior to
appointment


Current Directorships

none


Former Directorships

none


There are no details to be disclosed that may otherwise have been required by
paragraphs 6.F.2(b) to (g) and 16.4(a) of the Listing Rules.

Additional Information

Further to the announcement made on 6 January 2004 under Schedule 11 we can now
confirm that the registered holder of the 1,250 ADRs in which Mr Norbom was
interested at the date of his appointment is CEDE & Co



                              -ENDS-


Contact name for Enquiries

Sylvia Mitchell

020 7548 3826

Company official responsible for making notification

John Price, Deputy Group Secretary

020 7548 3805


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