Franchise Agreement

Park Plaza Hotels Limited 06 March 2008 6 March 2008 Park Plaza Hotels Limited ('Park Plaza' or 'the Group') Franchise Agreement for art'otel, Marrakech Park Plaza Hotels Limited, owner and operator of full-service four-star deluxe hotels and trendy boutique hotels in Europe and the Middle East, is pleased to announce that it has extended its franchise agreement with Global V Hospitality Inc, to include a new art'otel in Marrakech. The 70 room hotel, which is owned by Mr. Benbarka, Moroccan hotel developer and acclaimed film maker, is already under construction and due to open mid 2009. It will have a function space, traditional Moroccan restaurant, Piano Bar, roof terrace with swimming pool and private onsite parking. Guests of the hotel will also have access to a fitness centre, discotheque and bowling alley in the leisure complex situated next to the hotel. Global V Hospitality has been granted exclusive development rights, under a territorial sub-licence agreement, to use the Group's Park Plaza brand in Morocco, Egypt and the Gulf States. Expansion of the Company's portfolio through franchise arrangements allows the Group to build its brand with minimal capital investment and risk. The Group will receive a royalty fee in respect of the new hotel, as well as fees for services such as marketing connected with the brands (calculated as a percentage of gross room revenues). The hotel will be operated by a local subsidiary of Global V Hospitality Inc and is the first art'otel to open in North Africa. Boris Ivesha, Chief Executive Officer of Park Plaza Hotels Ltd, commented: 'Marrakech is a vibrant destination that fits perfectly with the dynamics of the art'otel concept. The city attracts a buoyant mix of leisure and business visitors and we are thrilled to be expanding our portfolio with this new, unique accommodation choice that blends contemporary design and modern art with facilities to suit all.' www.parkplazahotels.net Enquiries: Park Plaza Hotels 020 7034 4800 Boris Ivesha, Chief Executive Officer Hudson Sandler 020 7796 4133 Jessica Rouleau Notes to Editors Park Plaza Hotels Limited is owner, operator and franchisor of hotels in Europe, the Middle East and Africa. The Group operates under two brands: Park Plaza Hotels & Resorts (part of Carlson Hotels Worldwide), over which the Group has exclusive rights in 56 countries in EMEA and art'otel, a brand to which the Group has exclusive worldwide rights. Park Plaza Hotels also manages the luxury all-suite Plaza on the River - Club and Residence, London. Through it strategic partnership with Carlson, one of the world's largest travel and hospitality companies, Park Plaza Hotels has access to Carlson's powerful reservation and distribution system, airline partnerships with 19 airlines, loyalty programmes such as goldpointsplusSM for guests and Look To Book(R) for travel agents, and cross-selling opportunities. There are currently 26 properties and over 4,700 rooms in the Group's portfolio. By 2010, the Group's committed projects and territorial franchise agreements are expected to increase the number of rooms to over 8,000. Projects already under development include Park Plaza Marrakech (2009), Park Plaza Nuremberg (2009), art'otel cologne (2009) and Park Plaza Westminster Bridge, London (2010). Park Plaza Hotels floated on London's AIM Stock Market in July 2007. Global V Hospitality Inc. Global V Hospitality Inc. is a full service hospitality management and consulting firm specializing in hotels, resorts, and conference centres in North America and EMEA. Global V Hospitality Inc. was launched in 1987 and has developed and operated hotels and resorts in the US, Canada, Japan and EMEA. It currently operates 12 hotels with a head office in Toronto and regional offices in Casablanca and Cairo. This information is provided by RNS The company news service from the London Stock Exchange
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