Landmark Ladbrokes gaming mac

RNS Number : 6190Q

Playtech Limited

05 August 2010

 



Playtech Limited

('Playtech' or the 'Company')

Landmark Ladbrokes gaming machine contract

Playtech (AIM: PTEC), the leading international designer, developer and licensor of software to the online and land-based gaming industry, today announces that its subsidiary Videobet, through an agreement signed by its partner The Global Draw, a wholly-owned subsidiary of Scientific Games (Nasdaq: SGMS), will provide the technology platform to Ladbrokes for approximately 7,600 gaming machines, representing 95% of its gaming machine estate.

Mor Weizer, Chief Executive Officer of Playtech, commented: "The Global Draw's deal with Ladbrokes substantially reinforces our partnership. We are delighted that Videobet has the opportunity to supply its platform, via The Global Draw, to such an important operator as Ladbrokes.

This agreement underlines the strength of Videobet's internet based gaming software proposition and positions us as the leading technology platform in the UK market, taking the total to in excess of 21,000 machines when fully converted. We continue to see significant opportunities for our innovative platform in the gaming machine market globally."

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For further information contact:

Playtech Ltd Mor Weizer, Chief Executive Shuki Barak, Chief Financial Officer Ross Hawley, Head of Investor Relations c/o Pelham Bell Pottinger	[phone]
Collins Stewart Piers Coombs / Bruce Garrow	[phone]
Deutsche Bank Mumtaz Naseem	[phone]
Pelham Bell Pottinger David Rydell / Olly Scott / Samantha Boston	[phone]

About Playtech

Playtech develops unified software platforms and content for the remote and land-based gaming industry. Leading gaming applications include casino, poker, bingo, sports betting, live gaming, casual and fixed odds games. Playtech provides licensees with the tools to maximise cross-selling opportunities, player loyalty and yield, all through the powerful management interface - the Information Management Solution (IMS). The system's fully integrated, cross-platform capability enables players to access online, broadcast, mobile and server-based gaming terminals, through a single account.

New licensees include existing online operators upgrading or diversifying their offering, land-based casino groups, government-sponsored companies such as lotteries, and new entrants making their online gaming debut, particularly in the newly regulated markets.

Founded in 1999, Playtech is headquartered in the Isle of Man and has over 1,000 employees located in development centres in five countries, the majority of whom are engaged in research and development of current and future gaming technologies.

www.playtech.com

 

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