Issue of Bonds

PEARSON PLC
30 September 1999


ISSUE OF £250,000,000 BONDS DUE 2014 ('THE BONDS')

Pearson plc, the international media company, announces the issue of
£250,000,000 Bonds due October 2014.  The Bonds were priced to yield a margin
of 165 basis points over the gross redemption yield of the 8 per cent. Gilt
due 2015.  The Bonds carry an annual coupon of 7 per cent. with an
issue/re-offer price of 98.79 per cent.  The Bonds will redeem on 27th
October, 2014.  The joint lead managers and bookrunners to the issue are
Barclays Capital and Warburg Dillon Read.

The proceeds of the issue will be used for general corporate purposes.

Application will be made for the Bonds to be admitted to the official list of
the London Stock Exchange.  It is expected that official dealings will
commence on 28th October, 1999.  Prior to official listing, dealings will be
permitted by the London Stock Exchange in accordance with its rules.

Enquiries:

Michael Day              Pearson Plc                Tel: [phone]
                         Group Treasurer

Gordon Drake             Pearson Plc                Tel: [phone]
                         Assistant Treasurer