Agreement with Inferno

Yoomedia PLC
24 January 2006

24 January 2006

                    YooMedia plc ('YooMedia' or the 'Group')
                             Agreement with Inferno

YooMedia, the AIM-traded interactive media and games group, has signed an
agreement with their strategic partnership agency Inferno to provide all the
digital elements for their client Anheuser-Busch's UK 2006 FIFA World Cup(TM)
on-pack promotion.

The technology provided by YooMedia Enhanced Solutions ('YES') focuses on
incorporating interactive mobile solutions such as SMS, MMS, JAVA and WAP within
the overall promotional mechanic.  The agreement is a result of a development
drive within YES, which has recently also signed deals with leading blue chip
companies including Nestle, Boots and Visa.

YooMedia Group Managing Director Neil MacDonald said: 'This activity has come
through our strategic partnership with creative agency Inferno.  It raises our
profile and demonstrates a strong vote of confidence in YooMedia's technology
and its innovative team.

'Mobile techniques are becoming increasingly central to marketing programmes
across a broad spectrum of companies.  As a leader in this field we are ideally
placed to take advantage of this growth, combining interactive television and
mobile and web content solutions in order to facilitate cost-effective
responsive marketing campaigns.'


                                  * * ENDS * *

Contacts:
YooMedia plc
Neil MacDonald, Group Managing Director
Tel: [phone]

St Brides Media & Finance Ltd
Isabel Crossley
Tel: [phone]


Notes on YooMedia plc

YooMedia is one of the fastest growing interactive entertainment companies in
the UK.  Essentially, it develops and delivers premium interactive content and
services to households and individuals via TV, the web, telephony and mobile
phones.  It has four main divisions:
     
•    YooMedia Dating - manages dating brands including Dateline and Avenues from 
     over 20 locations throughout the UK. Operates across traditional media, 
     digital TV, internet and mobile phones.

•    YooMedia Gambling & Games - interactive fixed odds, play for fun casino and 
     poker related games services for digital TV, the web and mobile phones.  
     Brands include Channel 425, while it also manages YooPlay, the only 
     interactive games channel found on all four Digital TV platforms in the UK 
     and Avago, which was established by YooMedia and is now managed on behalf 
     of Gala Group.

•    YooMedia Enhanced Solutions (YES) - delivers interactive content that 
     enhances consumer and audience experiences.  Customers include the BBC,
     Nestle, Celador, William Hill, Channel 4, The Cartoon Network and HR Owen.

•    YooMedia Public Sector - provides digital solutions/media services to 
     leading public sector organisations including the NHS Direct Interactive TV 
     service for the Department of Health, the Learning and Skills Council TV 
     Kickstart service and a range of local authority TV services.

The Group's experienced management team includes: Chairman, Dr. Michael
Sinclair, who holds a number of directorships in both the UK and the USA having
previously founded Lifetime Corporation; and Managing Director, Neil MacDonald,
whose career spans 11 years in multimedia and interactive sectors plus a further
19 years in the retail industry.


                      This information is provided by RNS
            The company news service from the London Stock Exchange