Completion of Acquisition

Upstream Marketing and Comms Inc.
29 March 2007


                   Upstream Marketing and Communications Inc.
                ('Upstream' or 'the Company' - Stock Code UPS.L)

                           Completion of Acquisition

LONDON - March 29, 2007: The Directors of Upstream are pleased to announce that
the Company has today completed the acquisition of Macro Consulting ('Macro'),
renamed Upstream Australia ('Acquisition'). The Acquisition expands the Upstream
Asia Pacific network to six wholly owned offices, as well as regional and global
affiliates.

Full details relating to the Acquisition were announced on 15 February 2007.

The initial tranche of 1,000,000 new ordinary shares of 0.25p in the Company
('Initial Consideration Shares') is expected to be issued within 30 days
following completion. Application will be made for the Initial Consideration
Shares to trading on AIM. It is expected that dealings in the Initial
Consideration Shares will commence on 28 April 2007.


Contact:
David Ketchum
Upstream
[phone]
[e-mail]

Allan Piper
First City Financial Public Relations
[phone]

About Upstream
Founded in 2000, Upstream is a full service marketing and corporate
communications network positioned to help companies make the most of business
opportunities in the Asia Pacific region. Upstream has offices in Beijing, Hong
Kong, Shanghai, Singapore, Sydney, Taipei and Tokyo, as well as regional and
global affiliates. Key practice areas include technology, corporate & financial,
and consumer & travel. For more information, please visit www.aboutupstream.com




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