Share Placing & Appointment to the Board

Media Content PLC
7 February 2000

       MEDIA CONTENT PLC APPOINTMENT OF NON-EXECUTIVE
                   AND PLACING OF SHARES

Media  Content  PLC ('Media Content' or the 'Company')   has
confirmed today the appointment of Leonard (Len) M.  Fertig,
52, as a Non-Executive Director of the company.

Len  Fertig  joins  the Board from an  extensive  career  in
global and US media.

Highlights include:

Taking  a  media company from a start-up to a  $200  million
turnover with dominant positions in seven markets,
Listing  a  media company on NASDAQ, and whilst CEO  of  the
same company helping to grow its capitalisation to US$750m,
Raising $500m from public equity and bond offerings,
Forming the US's first pay-per-view network.

Len's previous directorships (held over the last five years)
include:

Central European Media Enterprises Ltd
CME Development Corporation
CME Programming Services Ltd
Pro Plus d.o.o (Slovenia)
Media Pro International s.a. (Romania)
IMS/Innova Films (Ukraine)
STS-Markiza (Slovakia)
TVN Federation (Poland)
TV3 (Hungary)

His current directorships include:

SDC International Ltd
SDC International Services Ltd
Spice Dogs Communications International NV
Spice Dogs Communications International BV
Spice Dogs Communications Slovenia BV
Spice Dogs Communications Romania BV
Spice Dogs Communications Czech Republic BV
The Acorn Consulting Group Inc

Media Content PLC is an AIM quoted company (stock code MDC).
The  company has two divisions:  Media Content Sports  Media
Advisors Ltd (the operating advisory arm) and Media  Content
Development Ltd (the internet and other investments arm).


The  Board  of  Media Content PLC will now  be  composed  of
Robert  Montgomery (Chairman and Principal  Advisor),  Jean-
Paul  de  la Fuente (Chief Executive Officer), Jean-Francois
Denis  (Managing  Director)  and Len  Fertig  (Non-Executive
Director).  Michael Edelson, Non-Executive Director  at  the
time of Media Content's reverse flotation in March 1999,  is
stepping down in order to fulfil other obligations.

In  addition, Media  Content PLC is pleased to announce  the
placing  of 2 million ordinary shares in the capital of  the
Company  in  order to raise £300,000.  The  purpose  of  the
fundraising  is to provide  additional working  capital  for
the Company.

Application has been made for admission of the new shares to
AIM  and  dealings  are expected to commence  on  Tuesday  8
February.

Enquiries:

Ian Currie/Paul Lines
Apax Partners & Co. Capital Limited         0161 831 9133

Tim Jackaman
Square Mile Communications Limited          0171 601 1000                   

Jean-Paul de la Fuente
Media Content PLC                           0702 1136550