Appointment of Joint Corporate Broker

LBG Media PLC

06 September 2023

 

6 September 2023

LBG Media plc

(The "Company" or the "Group")

Appointment of Joint Corporate Broker

LBG Media, the multi-brand, multi-channel digital youth publisher, is pleased to announce the appointment of Peel Hunt LLP ("Peel Hunt") as joint corporate broker to work alongside Zeus Capital Limited ("Zeus"), the Group's existing corporate broker, with immediate effect.

ENQUIRIES

LBG Media plc Solly Solomou, Co-founder & CEO Richard Jarvis, CFO Mark Mochalski, Investor Relations Fiona O'Nolan, Investor Relations	Via Buchanan [e-mail]
Zeus Capital Limited (Nominated Adviser and Joint Broker) Dan Bate / Nick Cowles (Investment Banking) Benjamin Robertson (Equity Capital Markets)	[phone]
Peel Hunt (Joint Broker) Neil Patel Paul Gillam Richard Chambers	[phone]
Buchanan (Media Enquiries) Richard Oldworth / Chris Lane / Toto Berger / Jack Devoy	[phone]

Notes to editors

LBG Media is a multi-brand, multi-channel digital youth publisher and is a leading disrupter in the digital media and social publishing sectors. The Group produces and distributes digital content across a range of mediums including video, editorial, image, audio, and experience (virtual and augmented reality). Since its inception in 2012, the Group has curated a diverse collection of ten core specialist brands using social media platforms (primarily Facebook, Instagram, Snapchat, Twitter, YouTube and TikTok) and has built multiple websites to reach new audiences and drive engagement. Each brand is dedicated to a distinct popular interest point (e.g. sport, gaming etc.), which is designed to achieve broader engagement, increase relevance and ultimately build a loyal community of followers.

The Group operates two core routes to market: Direct revenue, which is principally generated from the provision of content marketing services to corporates, brand owners, marketing agencies and other entities such as government bodies and where the relationship with the client is held directly by LBG Media; and Indirect revenue, which is generated via a third-party, such as a social media platform or via a programmatic advertising exchange / online marketplace, which holds the relationship with the brand owner or agency.

 

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