Holding(s) in Company

International Personal Finance Plc
23 April 2008


TR-1:               notification of major interests in shares


1. Identity of the issuer or the underlying issuer of existing    International Personal Finance plc
shares to which voting rights are attached:
2. Reason for the notification     (please tick the appropriate box or boxes)
An acquisition or disposal of voting rights                                               X
An acquisition or disposal of financial instruments which may result in the acquisition of
shares already issued to which voting rights are attached
An event changing the breakdown of voting rights
Other (please specify):
3. Full name of person(s) subject to the notification             Prudential plc group of companies
obligation:
4. Full name of shareholder(s) (if different from 3.):                    See details below
5. Date of the transaction (and date on which the threshold is              21 April 2008
crossed or reached if different):
6. Date on which issuer notified:                                           23 April 2008
7. Threshold(s) that is/are crossed or reached:                              See item 13
8. Notified details:





A: Voting rights attached to shares
Class/type of       Situation previous to the   Resulting situation after the triggering transaction
shares              Triggering transaction
                     Number of     Number of       Number of    Number of voting rights     % of voting
(if possible using     Shares    Voting Rights      shares                                    rights
the ISIN CODE)                                      Direct         Direct      Indirect   Direct  Indirect
GB00B1YKG049        10,302,518   10,302,518     9,752,518       9,752,518                3.79%


B: Financial Instruments
Resulting situation after the triggering transaction
 Type of financial   Expiration date   Exercise/ Conversion     Number of voting rights     % of voting
     instrument                            Period/ Date         that may be acquired if        rights
                                                                   the instrument is
                                                                 exercised/ converted.
        N/A          N/A                        N/A            N/A                        N/A


Total (A+B)
Number of voting rights                            % of voting rights
9,752,518                                          3.79%



9. Chain of controlled undertakings through which the voting rights and/or the financial instruments are effectively
held, if applicable :
Prudential plc (parent Company)

M&G Group Limited (wholly owned subsidiary of Prudential plc)

M&G Limited (wholly owned subsidiary of M&G Group Limited)

M&G Investment Management Limited (wholly owned subsidiary of M&G Limited)

The Prudential Assurance Company Limited (wholly owned subsidiary of Prudential plc)


Proxy Voting:
10. Name of the proxy holder:                                      N/A
11. Number of voting rights proxy holder will cease to hold:       N/A
12. Date on which proxy holder will cease to hold voting rights:   N/A


13. Additional information:                  As per 5.1.2, the exempt holdings for Prudential plc have
                                             dropped below 5% triggering this notification. All holdings
                                             being disclosed on this notification are now on a non-exempt
                                             basis.
14. Contact name:                            Susan Tudor-Coulson
15. Contact telephone number:                0113 285 6868



Percentage holdings are calculated using an issued share capital of 257,217,888
ORD GBP0.10 shares


                             Registered Holder                             Holding  %
Prudential plc                                                            9,752,518 3.79   Total notifiable
                                                                                           interest
                             J P MORGAN NOMINEES                             56,333
                             PRUCLT HSBC GIS NOM(UK) PAC AC               9,194,655
                             PRUCLT HSBC GIS NOM(UK) PPL AC                 501,530
The Prudential Assurance                                                  9,696,185 3.76
Company Limited
                             PRUCLT HSBC GIS NOM(UK) PAC AC               9,194,655
                             PRUCLT HSBC GIS NOM(UK) PPL AC                 501,530









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