Director/PDMR Shareholding

Experian Group Limited
16 October 2006


                             EXPERIAN GROUP LIMITED

                                ('THE COMPANY')

                          DIRECTOR/PDMR SHAREHOLDINGS


The Company announces the following changes in interests in its Ordinary Shares
of 10 US cents each (the 'Ordinary Shares') of directors and persons discharging
managerial responsibility of which notification has been received today.
Notification of these changes is made pursuant to DR 3.1.4R(1)(a).

1. Rollover grants to directors and persons discharging managerial
responsibility

In connection with the Demerger, equivalent options and awards have been granted
over Ordinary Shares in consideration of the surrender of options and awards
granted under the GUS Employee Share Plans, as set out below.

a) Grant of rollover options - GUS Co-Investment Plans

Awards granted under the GUS Co-Investment Plans in 2006 have been automatically
exchanged for equivalent awards over Ordinary Shares. The exchange took effect
on 11 October 2006. As a consequence, the following awards are now held.


i) Awards held by directors under the Co-Investment Plan

+-------------------------------+-----------------+----------------+-------------+
|       Name of director        |    Number of    |   Number of    |Vesting date |
|                               |Invested Ordinary|Ordinary Shares |             |
|                               |     Shares      |     under      |             |
|                               |                 |  rolled-over   |             |
|                               |                 | Matching Share |             |
|                               |                 |     Option     |             |
|                               |                 |   (nil-cost)   |             |
+-------------------------------+-----------------+----------------+-------------+
|                               |                 |                |             |
+-------------------------------+-----------------+----------------+-------------+
|John Peace                     |           22,124|          59,640|    June 2009|
+-------------------------------+-----------------+----------------+-------------+
|                               |                 |                |             |
+-------------------------------+-----------------+----------------+-------------+
|David Tyler                    |           13,742|          37,043|    June 2009|
+-------------------------------+-----------------+----------------+-------------+

ii) Awards held by directors under the North America Co-Investment Plan

+------------------------------+----------------+---------------+-------------+
|       Name of director       |   Number of    |   Number of   |Vesting date |
|                              |    Deferred    |   Deferred    |             |
|                              |Ordinary Shares |   Matching    |             |
|                              |                |Ordinary Shares|             |
+------------------------------+----------------+---------------+-------------+
|                              |                |               |             |
+------------------------------+----------------+---------------+-------------+
|Don Robert                    |         121,689|        243,378|    June 2009|
+------------------------------+----------------+---------------+-------------+
|                              |                |               |             |
+------------------------------+----------------+---------------+-------------+
|Paul Brooks                   |          55,215|        110,432|    June 2009|
+------------------------------+----------------+---------------+-------------+

iii) Awards held by a person discharging managerial responsibility under the
Co-Investment Plan

+----------------------------------+-------------+--------------+-------------+
|    Name of person discharging    |  Number of  |  Number of   |Vesting date |
|    managerial responsibility     |  Invested   |   Ordinary   |             |
|                                  |  Ordinary   | Shares under |             |
|                                  |   Shares    | rolled-over  |             |
|                                  |             |Matching Share|             |
|                                  |             |    Option    |             |
|                                  |             |  (nil-cost)  |             |
+----------------------------------+-------------+--------------+-------------+
|                                  |             |              |             |
+----------------------------------+-------------+--------------+-------------+
|John Saunders                     |       28,762|       173,257|    June 2009|
+----------------------------------+-------------+--------------+-------------+

iv) Awards held by a person discharging managerial responsibility under the
North America Co-Investment Plan

+----------------------------------+-------------+--------------+-------------+
|    Name of person discharging    |  Number of  |  Number of   |Vesting date |
|    managerial responsibility     |  Deferred   |   Deferred   |             |
|                                  |  Ordinary   |   Matching   |             |
|                                  |   Shares    |   Ordinary   |             |
|                                  |             |    Shares    |             |
+----------------------------------+-------------+--------------+-------------+
|                                  |             |              |             |
+----------------------------------+-------------+--------------+-------------+
|Chris Callero                     |      131,612|       263,223|    June 2009|
+----------------------------------+-------------+--------------+-------------+

b) Grant of rollover awards - GUS Performance Share Plan

Awards granted under the GUS Performance Share Plan in 2005 and 2006 have been
automatically exchanged for equivalent awards over Ordinary Shares. The exchange
took effect on 11 October 2006, as a result of which the following awards are
now held.

i) Awards held by directors

+-------------------------------+------------------------+--------------------+
|       Name of director        |   Number of Ordinary   |    Vesting date    |
|                               |Shares under rolled-over|                    |
|                               |         Award          |                    |
+-------------------------------+------------------------+--------------------+
|                               |                        |                    |
+-------------------------------+------------------------+--------------------+
|John Peace (Note 1)            |                 166,625|            31/05/08|
+-------------------------------+------------------------+--------------------+
|                               |                 167,912|            02/06/09|
+-------------------------------+------------------------+--------------------+
|Total                          |                 334,537|                    |
+-------------------------------+------------------------+--------------------+
|                               |                        |                    |
+-------------------------------+------------------------+--------------------+
|Don Robert                     |                 132,091|            31/05/08|
+-------------------------------+------------------------+--------------------+
|                               |                 133,184|            02/06/09|
+-------------------------------+------------------------+--------------------+
|Total                          |                 265,275|                    |
|                               |                        |                    |
+-------------------------------+------------------------+--------------------+
|                               |                        |                    |
+-------------------------------+------------------------+--------------------+
|Paul Brooks                    |                  29,683|            31/05/08|
+-------------------------------+------------------------+--------------------+
|                               |                  27,440|            02/06/09|
+-------------------------------+------------------------+--------------------+
|Total                          |                  57,123|                    |
+-------------------------------+------------------------+--------------------+
|                               |                        |                    |
+-------------------------------+------------------------+--------------------+
|David Tyler                    |                 103,494|            31/05/08|
+-------------------------------+------------------------+--------------------+
|                               |                 104,585|            02/06/09|
+-------------------------------+------------------------+--------------------+
|Total                          |                 208,079|                    |
+-------------------------------+------------------------+--------------------+


Note:

1) John Peace will cease to be employed by GUS plc on 31 March 2007. Rolled-over
Awards will vest on 31 May 2008 and 2 June 2009 respectively subject to the
satisfaction of the performance conditions and will then be time pro-rated.


ii) Awards held by persons discharging managerial responsibility

+-----------------------------------+---------------------+---------------------+
|    Name of person discharging     | Number of Ordinary  |    Vesting date     |
|     managerial responsibility     |    Shares under     |                     |
|                                   |  rolled-over Award  |                     |
+-----------------------------------+---------------------+---------------------+
|                                   |                     |                     |
+-----------------------------------+---------------------+---------------------+
|Chris Callero                      |               35,714|             31/05/08|
+-----------------------------------+---------------------+---------------------+
|                                   |               38,419|             02/06/09|
+-----------------------------------+---------------------+---------------------+
|Total                              |               74,133|                     |
+-----------------------------------+---------------------+---------------------+
|                                   |                     |                     |
+-----------------------------------+---------------------+---------------------+
|John Saunders                      |               46,572|             31/05/08|
+-----------------------------------+---------------------+---------------------+
|                                   |               46,534|             02/06/09|
+-----------------------------------+---------------------+---------------------+
|Total                              |               93,106|                     |
|                                   |                     |                     |
+-----------------------------------+---------------------+---------------------+

c) Grant of rollover options - GUS Approved Executive Share Option Scheme

Participants were given the opportunity to exchange options under the GUS
Approved Executive Share Option Scheme for equivalent options over Ordinary
Shares. The exchange took effect on 10 October 2006, as a result of which the
following options are now held.

i) Options held by directors

+-------------+--------------------------------+-------------------+-------------+
|   Name of   | Period during or date on which |Number of Ordinary |  Exercise   |
|  director   |          exercisable           |   Shares under    |    price    |
|             |                                |rolled-over Option |             |
+-------------+--------------------------------+-------------------+-------------+
|             |                                |                   |             |
+-------------+--------------------------------+-------------------+-------------+
|John Peace   |10/10/06 - 18/06/13             |              7,600|       £3.947|
+-------------+--------------------------------+-------------------+-------------+
|             |                                |                   |             |
+-------------+--------------------------------+-------------------+-------------+
|Paul Brooks  |01/06/07 - 31/05/14             |              6,344|       £4.729|
+-------------+--------------------------------+-------------------+-------------+
|             |                                |                   |             |
+-------------+--------------------------------+-------------------+-------------+
|David Tyler  |10/10/06 - 18/06/13             |              7,600|       £3.947|
+-------------+--------------------------------+-------------------+-------------+

d) Grant of rollover options - GUS Non-Approved Executive Share Option Scheme

Options granted under the GUS Non-Approved Executive Share Option Scheme in 2005
and 2006 have been automatically exchanged for equivalent options over Ordinary
Shares. Participants were also given the opportunity to exchange other options
under this scheme for equivalent options over Ordinary Shares. The exchange took
effect on 11 October 2006, as a result of which the following options are now
held.

i) Options held by directors

+-------------+-----------------------------+--------------+---------------------+
|   Name of   |  Period during or date on   |  Number of   |   Exercise price    |
|             |      which exercisable      |   Ordinary   |                     |
|  director   |                             | Shares under |                     |
|             |                             | rolled-over  |                     |
|             |                             |    Option    |                     |
+-------------+-----------------------------+--------------+---------------------+
|             |                             |              |                     |
+-------------+-----------------------------+--------------+---------------------+
|John Peace   |11/10/06 -10/06/11           |       348,032|               £3.448|
+-------------+-----------------------------+--------------+---------------------+
|             |11/10/06 - 05/06/12          |       176,882|               £3.675|
+-------------+-----------------------------+--------------+---------------------+
|             |11/10/06 - 18/06/13          |       176,251|               £3.801|
+-------------+-----------------------------+--------------+---------------------+
|             |01/06/07 - 31/05/14          |       166,894|               £4.554|
+-------------+-----------------------------+--------------+---------------------+
|             |31/05/08 - 30/05/15          |       166,625|               £4.831|
+-------------+-----------------------------+--------------+---------------------+
|             |02/06/09 - 01/06/16          |       167,912|               £5.211|
+-------------+-----------------------------+--------------+---------------------+
|Total        |                             |     1,202,596|                     |
+-------------+-----------------------------+--------------+---------------------+
|             |                             |              |                     |
+-------------+-----------------------------+--------------+---------------------+
|Don Robert   |31/05/08 - 30/05/15          |       132,091|               £4.831|
+-------------+-----------------------------+--------------+---------------------+
|             |02/06/09 - 01/06/16          |       133,184|               £5.211|
+-------------+-----------------------------+--------------+---------------------+
|Total        |                             |       265,275|                     |
+-------------+-----------------------------+--------------+---------------------+
|             |                             |              |                     |
+-------------+-----------------------------+--------------+---------------------+
|Paul Brooks  |02/12/06 - 01/12/13          |         7,851|               £4.260|
+-------------+-----------------------------+--------------+---------------------+
|             |01/06/07 - 31/05/14          |        50,671|               £4.554|
+-------------+-----------------------------+--------------+---------------------+
|             |31/05/08 - 30/05/15          |        59,368|               £4.831|
+-------------+-----------------------------+--------------+---------------------+
|             |02/06/09 - 01/06/16          |        54,883|               £5.211|
+-------------+-----------------------------+--------------+---------------------+
|Total        |                             |       172,773|                     |
+-------------+-----------------------------+--------------+---------------------+
|             |                             |              |                     |
+-------------+-----------------------------+--------------+---------------------+
|David Tyler  |11/10/06 - 05/06/12          |       103,407|               £3.675|
+-------------+-----------------------------+--------------+---------------------+
|             |11/10/06 - 18/06/13          |       102,595|               £3.801|
+-------------+-----------------------------+--------------+---------------------+
|             |01/06/07 - 31/05/14          |       103,212|               £4.554|
+-------------+-----------------------------+--------------+---------------------+
|             |31/05/08 - 30/05/15          |       103,494|               £4.831|
+-------------+-----------------------------+--------------+---------------------+
|             |02/06/09 - 01/06/16          |       104,585|               £5.211|
+-------------+-----------------------------+--------------+---------------------+
|Total        |                             |       517,293|                     |
+-------------+-----------------------------+--------------+---------------------+


ii) Options held by a person discharging managerial responsibility



+---------------+--------------------------+---------------+--------------------+
|Name of person | Period during or date on |   Number of   |   Exercise price   |
|  discharging  |    which exercisable     |Ordinary Shares|                    |
|  managerial   |                          |     under     |                    |
|responsibility |                          |  rolled-over  |                    |
|               |                          |    Option     |                    |
+---------------+--------------------------+---------------+--------------------+
|               |                          |               |                    |
+---------------+--------------------------+---------------+--------------------+
|John Saunders  |01/06/07 - 31/05/14       |         79,055|              £4.554|
+---------------+--------------------------+---------------+--------------------+
|               |31/05/08 - 30/05/15       |         93,145|              £4.831|
+---------------+--------------------------+---------------+--------------------+
|               |02/06/09 - 01/06/16       |         93,070|              £5.211|
+---------------+--------------------------+---------------+--------------------+
|Total          |                          |        265,270|                    |
+---------------+--------------------------+---------------+--------------------+

e) Grant of rollover options - GUS North America Stock Option Plan

Unvested options granted under the GUS North America Stock Option Plan in 2005
have been automatically exchanged for equivalent options over Ordinary Shares.
Options that were granted under the GUS North America Stock Option Plan in 2006
have been automatically exchanged for equivalent options over Ordinary Shares.
Participants were also given the opportunity to exchange other options under
this scheme for equivalent options over Ordinary Shares. The exchange took
effect on 11 October 2006, as a result of which the following options are now
held.

i) Options held by directors

+------------+-----------------------------+--------------+-------------------+
|  Name of   |  Period during or date on   |  Number of   |  Exercise price   |
|  director  |      which exercisable      |   Ordinary   |                   |
|            |                             | Shares under |                   |
|            |                             | rolled-over  |                   |
|            |                             |    Option    |                   |
+------------+-----------------------------+--------------+-------------------+
|            |                             |              |                   |
+------------+-----------------------------+--------------+-------------------+
|Don Robert  |11/10/06 - 31/05/10          |       239,699|             £4.554|
+------------+-----------------------------+--------------+-------------------+
|            |                             |              |                   |
+------------+-----------------------------+--------------+-------------------+
|Paul Brooks |11/10/06 - 01/12/09          |        49,852|             £4.260|
+------------+-----------------------------+--------------+-------------------+

ii) Options held by a person discharging managerial responsibility

+--------------+---------------------------+--------------+-------------------+
|Name of person| Period during or date on  |  Number of   |  Exercise price   |
| discharging  |     which exercisable     |   Ordinary   |                   |
|  managerial  |                           | Shares under |                   |
|responsibility|                           | rolled-over  |                   |
|              |                           |    Option    |                   |
+--------------+---------------------------+--------------+-------------------+
|              |                           |              |                   |
+--------------+---------------------------+--------------+-------------------+
|Chris Callero |11/10/06 - 31/05/10        |       120,150|             £4.554|
+--------------+---------------------------+--------------+-------------------+
|              |11/10/06 - 30/05/11        |       142,862|             £4.831|
+--------------+---------------------------+--------------+-------------------+
|              |02/06/07 - 01/06/12        |       153,675|             £5.211|
+--------------+---------------------------+--------------+-------------------+
|Total         |                           |       416,687|                   |
+--------------+---------------------------+--------------+-------------------+

f) Grant of rollover options - GUS Sharesave Plans

Participants were given the opportunity to exchange unvested options under these
schemes for equivalent options over Ordinary Shares. The exchange took effect on
10 October 2006, as a result of which the following options are now held.


i) Options held by directors

+-------------+-----------------------------+---------------+-----------------+
|   Name of   |  Period during or date on   |   Number of   | Exercise price  |
|  director   |      which exercisable      |Ordinary Shares|                 |
|             |                             |     under     |                 |
|             |                             |  rolled-over  |                 |
|             |                             |    Option     |                 |
+-------------+-----------------------------+---------------+-----------------+
|             |                             |               |                 |
+-------------+-----------------------------+---------------+-----------------+
|Paul Brooks  |01/09/07 - 29/02/08          |          2,488|          £3.7865|
+-------------+-----------------------------+---------------+-----------------+

2. Awards under new plans to directors and persons discharging managerial
responsibility

These awards were made for nil consideration.


a) Awards under The Experian Reinvestment Plan, The Experian Special
Reinvestment Plan and The Experian North America Reinvestment Plan - 11 October
2006

i) Awards held by directors

+----------------------------------+------------+---------------+----------------+
|         Name of director         | Number of  |Ordinary Shares|Ordinary Shares |
|                                  |  Invested  | in Reinvested |  in Matching   |
|                                  |  Ordinary  |               |                |
|                                  | Shares (1) |     Award     |   Award (2)    |
+----------------------------------+------------+---------------+----------------+
|                                  |            |               |                |
+----------------------------------+------------+---------------+----------------+
|John Peace                        |     148,106|        604,412|         757,747|
+----------------------------------+------------+---------------+----------------+

Notes:

1) On 11 October 2006, John Peace re-invested the sale proceeds of those
invested shares which were exchanged for shares in Home Retail Group plc by way
of a purchase of 61,817 Ordinary Shares on the London Stock Exchange at a price
of £5.764502 per Ordinary Share.

2) The vesting of this award will be time based.

+-----------------------------------------------+---------------+----------------+
|               Name of director                |   Number of   |   Number of    |
|                                               |   Deferred    |    Deferred    |
|                                               |Ordinary Shares|    Matching    |
|                                               |               |Ordinary Shares |
|                                               |               |      (1)       |
+-----------------------------------------------+---------------+----------------+
|                                               |               |                |
+-----------------------------------------------+---------------+----------------+
|                                               |               |                |
+-----------------------------------------------+---------------+----------------+
|Don Robert                                     |        861,604|       1,723,208|
+-----------------------------------------------+---------------+----------------+
|                                               |               |                |
+-----------------------------------------------+---------------+----------------+
|Paul Brooks                                    |        314,738|         629,476|
+-----------------------------------------------+---------------+----------------+


Note:

1) The first 50% of this award will vest subject to a performance condition; the
remaining 50% of the award will be time-based.


ii) Awards held by persons discharging managerial responsibility

+-----------------------------------+------------+-------------+--------------+
|    Name of person discharging     | Number of  |  Ordinary   |   Ordinary   |
|     managerial responsibility     |  invested  |  Shares in  |  Shares in   |
|                                   |  Ordinary  | Reinvested  |   Matching   |
|                                   | Shares (1) |             |              |
|                                   |            |    Award    |  Award (2)   |
+-----------------------------------+------------+-------------+--------------+
|                                   |            |             |              |
+-----------------------------------+------------+-------------+--------------+
|John Saunders                      |      69,991|      285,634|       716,194|
+-----------------------------------+------------+-------------+--------------+


Notes:

1) On 11 October 2006, John Saunders re-invested the sale proceeds of those
invested shares which were exchanged for shares in Home Retail Group plc by way
of a purchase of 29,213 Ordinary Shares on the London Stock Exchange at a price
of £5.764502 per Ordinary Share.

2) The first 50% of this award will vest subject to a performance condition; the
remaining 50% of the award will be time-based.

+-------------------------------------------+---------------+-----------------+
|   Name of person discharging managerial   |   Number of   |    Number of    |
|              responsibility               |   Deferred    |Deferred Matching|
|                                           |Ordinary Shares| Ordinary Shares |
|                                           |               |       (1)       |
+-------------------------------------------+---------------+-----------------+
|                                           |               |                 |
+-------------------------------------------+---------------+-----------------+
|Chris Callero                              |        514,151|        1,028,302|
+-------------------------------------------+---------------+-----------------+


Note:

1) The first 50% of this award will vest subject to a performance condition; the
remaining 50% of the award will be time-based.


b) Awards under The Experian Performance Share Plan - 11 October 2006


The awards are subject to performance conditions and vest in October 2011.


i) Awards made to directors

+--------------------------------------------------------+---------------------+
|                    Name of director                    | Number of Ordinary  |
|                                                        | Shares under Award  |
+--------------------------------------------------------+---------------------+
|                                                        |                     |
+--------------------------------------------------------+---------------------+
|Don Robert                                              |              246,698|
+--------------------------------------------------------+---------------------+
|                                                        |                     |
+--------------------------------------------------------+---------------------+
|Paul Brooks                                             |              132,837|
+--------------------------------------------------------+---------------------+
|                                                        |                     |
+--------------------------------------------------------+---------------------+

ii) Awards made to persons discharging managerial responsibility

+------------------------------------------------------+---------------------+
| Name of person discharging managerial responsibility | Number of Ordinary  |
|                                                      | Shares under Award  |
+------------------------------------------------------+---------------------+
|                                                      |                     |
+------------------------------------------------------+---------------------+
|Chris Callero                                         |              142,325|
+------------------------------------------------------+---------------------+
|                                                      |                     |
+------------------------------------------------------+---------------------+
|John Saunders                                         |              173,214|
+------------------------------------------------------+---------------------+




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