Acquisition of Informarketing

Experian Group Limited
16 April 2007

16 April 2007


                             Experian Group Limited

                          Acquisition of Informarketing


Experian, the global information solutions company, announces that it has
acquired Informarketing, a leading direct marketing services provider in Brazil.
This acquisition will help Experian to build its presence in this high growth
market.

Founded in 1995, Informarketing provides marketing data, services and analytical
tools primarily to the financial services sector. Its clients include
multinational and local companies, including HSBC, Banco Safra and UOL, the
largest Internet Service Provider in Brazil.

Informarketing's sales in the year to December 2006 were $6m, with gross assets
as at 31 March 2007 of $2m. The company was purchased from its founder.
Informarketing will become part of Experian's Marketing Solutions division.



Enquiries

Experian
Fay Dodds     Director of Investor Relations     020 3042 4215

Finsbury
Rollo Head                                       020 7251 3801
James Wyatt-Tilby


Experian announcements are available on www.experiangroup.com


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