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Eckoh Technologies PLC 15 March 2004 15 March 2004 Eckoh Partners with Celador International to Launch the Who Wants To Be A Millionaire? Telephone Game Eckoh Technologies (Eckoh), Europe's leading speech applications service provider, has teamed up with Celador International to create a telephone version of the hit TV programme Who Wants To Be A Millionaire? Fans of the show can now play their favourite game from any telephone 24 hours a day with guaranteed prize money available of over £100,000 in cash. The product has been designed for syndication to telecom operators, media owners and other distributors and is available exclusively through Eckoh. The game will also be promoted on the Who Wants To Be A Millionaire? TV show from Saturday 13th March ,. The game launched to the public on Saturday 21st February and will be available for 3 months. To play the game participants call a premium rate number 09064 72 72 72 (charged at 60p per minute) where they are greeted by the voice of Chris Tarrant. They face a maximum of 10 multiple-choice questions which they answer by pressing the relevant number on their keypad as quickly as possible, and just like the TV game they have the opportunity to use three familiar Lifelines if they face difficulty. The questions are tiered into three levels and each day there are cash prizes awarded to the fastest players who progress through the levels in the shortest time. Answering the first three questions correctly in the fastest time wins £100, the first six questions £200, and answering all 10 in the fastest time wins £300 In addition, a weekly prize of £1,000 is on offer to the fastest overall player whilst the person identified as the quickest to answer 10 questions correctly at the end of the tournament will walk-away with £50,000! Chris Tarrant said, "The new Telephone Game is a fantastic way for Millionaire fans to play from home, and what better incentive to get those fingers dialling than £50,000 in cash!" Nik Philpot, Chief Operating Officer of Eckoh, commented, "This is such a great project to have been involved in as Who Wants To Be A Millionaire? is the biggest global TV game show brand. We had to make sure that we translated the same quality experience that people get from viewing the show onto the telephone, and we feel that we've done that exceptionally well. The reaction from promoters and players alike has been fantastic" - ENDS - For further enquiries, please contact Eckoh Technologies plc Tel: 08701 100 700 Martin Turner, Chief Executive Officer Nik Philpot, Chief Operating Officer Brian McArthur Muscroft, Finance Director Celador International Clare Stewart, Press Manager Celador International 020 7845 6877 Buchanan Communications Tel: 020 7466 5000 Mark Edwards Notes to Editors About Eckoh Technologies: Eckoh Technologies plc designs, builds, hosts and manages Speech Solutions for large corporations and organisations using ASR (Advanced Speech Recognition) and IVR (Interactive Voice Response) technologies. It is a leading UK service provider and infrastructure owner/operator, and intends to exploit the anticipated growth in demand for Speech Solutions across Europe. In January 2003, Eckoh signed a landmark deal to create an exclusive speech alliance with BT to provide hosted speech recognition solutions to their corporate client base over the next 2 years. This contract was then subsequently extended until December 2006. A two-year contract with TD Waterhouse for a speech recognition share check service was announced by BT and Eckoh in October 2003. In June 2003 Eckoh enlarged its call processing infrastructure to 7,000 lines (capable of handling 500,000 calls an hour) by installing another platform into a BT hosting facility. This created the largest speech enabled call processing platform in Europe. Eckoh has secured contracts to supply hosted Speech Solutions to clients including Virgin Mobile, Centrica, William Hill, Wyevale Garden Centres and the RNIB. Eckoh also operates the following businesses: * IVR - following the acquisition of Intelliplus Group plc in Sept 2003, Eckoh is one of the largest providers of managed IVR and SMS services in the UK to media clients including the BBC, Channel 4, Chrysalis, Endemol, EMAP, Johnston Press and Cartoon Network. * Network Services - under the "Symphony" and "Freecom" brands, Eckoh supplies fixed line and mobile telephony services, broadband and data services to SMEs in the UK and Ireland. Following the acquisition of Intelliplus Network Services now has an SME customer base of over 13,000. In the year to 31 March 2003 Eckoh Technologies plc generated a turnover of £55 million and had a cash balance of £12m. In December the company announced deals worth over £6 million covering a range of clients including the Royal National Institute for the Blind. Further information can be found at www.eckoh.com. This information is provided by RNS The company news service from the London Stock Exchange

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