Joint Venture

Eckoh Technologies PLC 12 February 2003 12 February 2003 Eckoh and Auctionworld launch 24-hour TV Phone Shopping Channel "Phoneworld" • Phoneworld provides an exclusive and dedicated distribution channel for Eckoh Technologies' Phones Express division • Phoneworld's call centre adopts Eckoh Technologies' Speech Solution product for 24-hour, automated order and transaction processing Eckoh Technologies, Europe's leading Speech Solutions provider, in collaboration with Auctionworld, the TV home-shopping specialists, have successfully launched Phoneworld, the UK's first 24-hour TV phone shopping channel. Phoneworld, which is broadcast on Sky Digital channel 666, will feature round-the-clock promotions of a wide variety of mobile phones and accessory packages on exclusive tariff plans at heavily discounted prices. The bespoke packages are created, supplied and fulfilled on an exclusive basis by Eckoh's mobile wholesale division, Phones Express. The channel will also feature new mobile content and services as well as showcasing new technical innovations coming out of the mobile phone industry. Phones Express have been successfully running comparable promotions on the Auctionworld channel for several months, which has led to a significant increase in monthly connections and year-on-year revenues. Phoneworld will operate as an additional distribution medium to Auctionworld and will not only deliver several times the number of monthly promotions that have run historically but will also promote a broader range of models, packages and tariffs. End-to-end speech recognition order and transaction processing Phoneworld is also unique as respondents are handled entirely automatically by a speech application that has been devised, built and hosted by Eckoh's Speech Solutions division. The service uses speech recognition to provide an end-to-end solution to process the transaction and deliver complete customer data to the fulfilment house. Callers firstly enter the product code they are interested in, and then speak their name and address details, which are automatically verified by Eckoh's Postcode Reader product, and finally leave their credit or debit card details using Eckoh's Credit Card Processing product which gives instant secure authorisation. This significantly reduces the costs of transaction processing and fulfilment, ensures that all calls can be handled instantly no matter how high the call volume and means that orders can be processed quickly at any time of the day or night. Nik Philpot, Chief Operating Officer at Eckoh Technologies, said: "Phoneworld is a fantastic opportunity for Eckoh as it gives our mobile wholesale division Phones Express the first 24-hour TV platform for any mobile phone retailer in the country. Mobile phones are getting increasingly complex to sell and television is the perfect environment for walking the consumer through the benefits and features of the latest models and services that are available. We feel confident that this additional distribution channel for Phones Express will have a significant revenue impact in the coming months." George Spitaliotis, Managing Director at Auctionworld and Phoneworld adds: " Following the huge demand for mobile phone packages on Auctionworld, we realised there was a gap in the market for a dedicated phone shopping channel and Eckoh were our natural partners to help create this. We also required an end-to-end product ordering service capable of streamlining customer communications, and Eckoh has been able to provide a turnkey service that has minimised the additional investment into customer service and leaves our agents to devote their time to their most valuable tasks of helping customers with problems or verifying orders." -ends- For further enquiries, please contact Eckoh Technologies plc Martin Turner, Chief Executive Officer Nik Philpot, Chief Operating Officer www.eckoh.com Tel: 01442 458 355 Buchanan Communications Mark Edwards/Jeremy Garcia/Fergus Mellon Tel: 020 7466 5000 About Eckoh Technologies: Eckoh Technologies plc provides a complete managed service for large corporations and organisations using Advanced IVR (interactive voice response) and Speech Recognition technologies. It has secured contracts to supply hosted services to clients including Virgin Mobile, Centrica, William Hill and the RNIB, and owns the largest speech-enabled call-processing platform in Europe. In January 2003, Eckoh began an exclusive alliance with BT to provide hosted solutions to BT's corporate client base over the next 2 years. This landmark contract positions Eckoh as the European leader in the hosted speech solutions market. Eckoh also operates the following businesses: • IVR - Eckoh is one of the largest providers of managed IVR services in the UK to media clients including Granada, Channel 4, Chrysalis, EMAP, Johnston Press and Cartoon Network, with the capacity to process over 250,000 calls per hour • Network Services - under the "Symphony Telecom " brand, Eckoh supplies fixed line and mobile telephony services to over 6,000 businesses in the UK and Ireland • Mobile Wholesale - under the "Phones Express" brand, Eckoh supplies mobile telephone handsets and airtime packages to consumers promoted via marketing in print and on television, and is one of the largest independent distributors in the UK In the year to 31 March 2002, Eckoh generated turnover of £54.9m. To hear a demonstration of Eckoh Technologies' speech recognition product range, please dial 08701 100 600. Further information can be found at www.eckoh.com or contact us by dialling 08701 100 200 About Phoneworld Phoneworld is a division of Auctionworld limited. Auctionworld was founded at the beginning of 2001, going live on the Sky platform in November of the same year. The company's head office is based in Hertfordshire, with a 2nd logistics facility in Cambridgeshire to cope with the fast expansion of the business. Phoneworld is recorded from the award winning Teddington Studios in South West London, home to many of the UK's leading shows and productions. This information is provided by RNS The company news service from the London Stock Exchange

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