AGM Statement

Creston PLC
29 July 2004

Date:                                 29th July 2004

On behalf of:                         Creston plc

Embargoed until:                      12 noon



Creston 2004 AGM Trading Statement





Today, Don Elgie, Chief Executive of Creston Plc, the marketing services group,
said, "I'm pleased to be able to tell you that trading in the first quarter is
comfortably ahead of the same period last year.  The budget for the year is set
significantly higher than expected market growth and the Group's performance
continues to exceed the Board's expectations".



-Ends-



Enquiries to:

Emma Kane/James White:                     Tel:       [phone]

Redleaf Communications Ltd                 Mob:       [phone]

Don Elgie, CEO, Creston Plc                Tel:       [phone]



Notes:

About Creston Plc

Creston's strategy is to build a diversified international marketing services
group through a combination of organic growth and selective acquisitions. The
Board believes that it can identify synergistic benefits between currently
independent marketing services companies offering premium services such as
market research, direct marketing, customer relationship marketing and other
areas of marketing communications. The Board's objective is that each element of
the Group will reflect the continued trend away from mass marketing towards
one-to-one marketing between clients and customers.



Following its repositioning in January 2001 as a marketing services group,
Creston has made four significant acquisitions, which have each demonstrated
growth despite difficult market conditions:

•            the acquisition in January 2001 of Marketing Sciences Limited, an
international quantitative and qualitative market research company, based in
Winchester;

•            the acquisition in November 2001 of The Real Adventure Marketing
Communications Limited, a national marketing communications company, based in
Bath;

•            the acquisition in November 2002 of EMO Group Limited, a national
channel marketing communications company, based in Swindon and Bristol; and

•            the acquisition in October 2003 of Nelson Bostock Communications
Limited, a London based public relations agency founded in 1987, which ranks as
the 15th largest UK agency and 10th largest agency in the technology sector in
recent industry league tables.






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