Director/PDMR Shareholding

Burberry Group PLC
16 July 2007

16 July 2007



Burberry Group plc ('the Company') - Director / PDMR Shareholding

On Friday, 13 July 2007, Eugenia Ulasewicz, a person discharging managerial
responsibility, received 62,500 Ordinary Shares of 0.05p each in the Company ('
Shares') awarded under the Burberry IPO Senior Executive Restricted Share Plan.

All the Shares referred to above were subsequently sold in London on 13 July
2007 at a price of 680.6018p per Share.

Following these transactions Eugenia Ulasewicz holds options and awards over
398,525 Shares.

The Company received notification of the above changes in Eugenia Ulasewicz's
interest in Shares in the Company on 13 July 2007.




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