Disposal

British American Tobacco PLC 04 October 2005 For immediate release: Tuesday 4 October 2005 British American Tobacco agrees sale of stake in B.A.R Honda British American Tobacco today confirms that it has agreed the sale of its 55 per cent stake in B.A.R Honda to Honda Motor Co. Ltd. The sale is expected to take effect by 31 December 2005. With Honda's existing 45 per cent shareholding, purchased in January 2005, this transaction will give Honda complete ownership of the team. The B.A.R Honda team (then British American Racing) was established by British American Tobacco in 1997. After a challenging first few years it rose to second place in the 2004 FIA Constructors' World Championship, one of the quickest ascents of a F1 team. British American Tobacco intends to remain as the title sponsor, through Lucky Strike, for the 2006 season, but will honour its long-standing commitment to exit Formula One sponsorship at the end of that season. This is consistent with the International Tobacco Marketing Standards, to which British American Tobacco voluntarily subscribed in 2001, along with its major international competitors. Jimmi Rembiszewski, Director, Marketing commented: "It will be sad to end our association but it is immensely satisfying to leave the team in the competent hands of Honda who are proven winners in the sport. We wish Honda every success for the future and look forward to our last year of sponsorship." British American Tobacco was advised on this transaction by HSBC. ENQUIRIES British American Tobacco Press Office David Betteridge, Teresa La Thangue, Emily Brand +44 (0) 20 7845 2888 Notes to editors • The International Tobacco Product Marketing Standards are globally applicable and in some countries, exceed the requirements of local laws or voluntary codes. British American Tobacco audits its companies' performance against them annually, reports on this in its Social Report and promotes adoption of the Standards by competitors. • The full Standards are on www.bat.com: in Our Business / Marketing Standards. • Reporting on our companies' adherence to the Standards is in www.bat.com / socialreport: Marketing and Youth Smoking Prevention. • Amongst other detailed points, the International Marketing Standards state that, from December 2006, there will be no sponsored events under a tobacco product brand where the event may have a particular appeal to youth, may receive exposure other than as a news item and where success in the sponsored activity requires above average physical fitness. • The Standards also state that no advertisement shall feature a celebrity or suggest that sporting, popularity or professional success is enhanced by smoking. An advertisement is defined as any communication to consumers which has the aim of encouraging them to select one brand of tobacco products over another. This information is provided by RNS The company news service from the London Stock Exchange
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