Director/PDMR Shareholding

British American Tobacco PLC
27 March 2008


NOTIFICATION OF TRANSACTIONS BY DIRECTORS, PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY OR CONNECTED PERSONS



Notification made in accordance with Disclosure Rule 3.1.4R(1)(a) of the
Disclosure  and Transparency Rules.

The Company was notified on 27 March 2008 that on 27 March 2008 Mr P.N. Adams, a
Director and Chief Executive of British American Tobacco p.l.c. (the "Company"),
had sold 87,847 British American Tobacco p.l.c. shares (the "Shares") at a price
of 1805.5 pence per Share.  The Shares were held with Coutts and Co. Strand
Nominees.

The Company was also notified on 27 March 2008 that on 27 March 2008 a person
connected with Mr Adams, had purchased 88,000 Shares at a price of 1805.5 pence
per Share.  The Shares are to be held with Coutts and Co. Strand Nominees.

The above sale and purchase transactions were made for estate and tax planning
reasons.

Following these transactions, Mr Adams has an increased beneficial and family
interest in the Company of 250,460 Shares (including 106,544 Shares under the
Deferred Share Bonus Scheme).


Name of duly authorised officer of issuer responsible for making notification:


G C W Cunnington
Deputy Secretary

0207 845 1925


Investor Relations:
Ralph Edmondson    020 7845 1180

Press Office:
David Betteridge/Fran Morrison             020 7845 2888






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