Connects Etisalat with Samsung Galaxy Apps

RNS Number : 1193N

Bango PLC

23 July 2014

 



Bango plc

("Bango")

Connects Etisalat with Samsung Galaxy Apps

Bango (AIM: BGO), the mobile payments company, is pleased to announce that it has launched one-click Direct Operator Billing for Samsung Galaxy Apps with Etisalat, the telecoms giant with operations in 19 countries in the Middle East, Africa and Asia. From today, Etisalat subscribers using Samsung Galaxy Apps, Samsung's own app store, will enjoy frictionless payment for apps and in-app purchases, paying on their phone bill without the need to register personal details.

Bango announced a group-wide Etisalat partnership on 5 June 2014. This partnership has already seen Direct Operator Billing launched for users of Google Play and BlackBerry World, reaching tens of millions of consumers. This latest deployment, Bango's first integration with Samsung Galaxy Apps, increases that reach still further.

The Middle East is seeing dramatic smartphone growth, with device numbers expected to almost double this year, from 67 million in 2013 to 112.2 million in 2014 (IDC). Etisalat is a regional telecommunications giant and is one of the largest corporations in the six Arab countries of the Gulf Cooperation Council.

Ray Anderson, CEO of Bango plc, commented: "The partnership between Bango and Etisalat is accelerating the deployment of charge to bill payment, providing the optimal user experience for the Middle East's technology-savvy user-base. Deployments that elsewhere take months are now being launched in a matter of weeks."

As previously outlined, Bango does not announce every app store MNO connection, but does so in instances of major strategic significance.

For further information please contact:

Bango PLC	Newgate Threadneedle	Cenkos Securities plc
Tel. [phone]	Tel. [phone]	Tel. [phone]
Ray Anderson, CEO	Fiona Conroy	Beth McKiernan
Gerry Tucker, CFO	Caroline Forde	Neil McDonald
	Jasper Randall	Nick Tulloch

About Bango

In the era of mobile technology, collecting payments has emerged as a central and complex challenge. Bango (AIM: BGO) powers payment and analytics on the mobile web, providing users with a massively smooth payment experience.

Bango's pervasive presence across the web creates a platform effect for partners, identifying hundreds of millions of users and maximizing the number of one-click payments. Global leaders plugging into Bango include Amazon (NASDAQ: AMZN), BlackBerry World (NASDAQ: BBRY), Facebook (NASDAQ: FB), Firefox Marketplace, Google Play, Windows Phone Store (NASDAQ: MSFT) and major mobile brands including CNN, Cartoon Network and EA Mobile. Visit: bango.com

About Etisalat Group

Etisalat is the Middle East's leading telecommunications operator and one of the largest corporations in the six Arab countries of the Gulf Cooperation Council, with a market value of approximately AED 90 billion (US$24.5 billion) and annual revenues of over AED 39 billion (US$ 10.6 billion).  Etisalat now has operations in 19 countries in the Middle East, Africa and Asia. It is one of the global telecommunication industry's innovation pacesetters.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, tablets, PCs, cameras, home appliances, printers, LTE systems, medical devices, semiconductors and LED solutions. We employ 286,000 people across 80 countries with annual sales ofUS$216.7 billion. To discover more, please visit www.samsung.com.

 

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