Director/PDMR Shareholding

Aviva PLC
07 April 2006

7 April 2006 - Aviva plc


NOTIFICATION OF TRANSACTIONS OF DIRECTORS/PERSONS DISCHARGING MANAGERIAL
RESPONSIBILITY AND CONNECTED PERSONS

The share interests of the under-noted directors and persons discharging
managerial responsibility have increased following the award of free shares
under the Aviva All Employee Share Ownership Plan (the Plan) on 6 April 2006.
In accordance with the rules of the Plan these shares will be held in trust by
Hill Samuel (ESOP) Trustees Limited.


Director/PDMR           Shares       % of Issued      Share   Aviva shares held   % of Issued
                        Awarded     Share Capital     Price    following award   Share Capital
                       (25p Ord)


Notified in accordance with DR 3.1.4 R(1)(a) and DR 3.1.4 R(1)(b)
Richard Harvey            369         Negligible      811p         198,575           0.008

Andrew Moss               369         Negligible      811p         35,409            0.001

Philip Scott              369         Negligible      811p         267,172           0.011

Patrick Snowball          369         Negligible      811p         77,567            0.003


Notified in accordance with DR 3.1.4 R(1)(a)
John Ainley               369         Negligible      811p         11,652         Negligible

Mark Webb                 369         Negligible      811p         70,453            0.003


If you should have any queries concerning this announcement please contact
Joanne Bujak, Group Secretarial (020 7662 2563)


R A Whitaker, Group Company Secretary




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