Director/PDMR Shareholding

Aviva PLC 28 September 2007 NOTIFICATION OF TRANSACTIONS OF DIRECTORS/PERSONS DISCHARGING MANAGERIAL RESPONSIBILITY AND CONNECTED PERSONS 1. Name of company Aviva plc 2. Name of director Mark Stephen Hodges 3. Please state whether notification indicates that it is in respect of holding of the shareholder named in 2 above or in respect of a non-beneficial interest or in the case of an individual holder if it is a holding of that person's spouse or children under the age of 18 or in respect of a non-beneficial interest Shareholder named in 2 above 4. Name of the registered holder(s) and, if more than one holder, the number of shares held by each of them (if notified) As in 2 above 5. Please state whether notification relates to a person(s) connected with the director named in 2 above and identify the connected person(s) N/A 6. Please state the nature of the transaction. For PEP transactions please indicate whether general/single co PEP and if discretionary/non discretionary Grant of Options - Aviva Savings Related Share Option Scheme 7. Number of shares / amount of stock acquired None 8. Percentage of issued class N/A 9. Number of shares/amount of stock disposed None 10. Percentage of issued class N/A 11. Class of security Ordinary shares of 25 pence each 12. Price per share N/A 13. Date of transaction N/A 14. Date company informed 28 September 2007 15. Total holding following this notification 46,423 16. Total percentage holding of issued class following this notification Negligible If a director has been granted options by the company please complete the following boxes. 17. Date of grant 27 September 2007 18. Period during which or date on which exercisable Normally exercisable 1 December 2010 to 31 May 2013, subject to the rules of the scheme. 19. Total amount paid (if any) for grant of the option None 20. Description of shares or debentures involved: class, number Ordinary shares of 25 pence each 21. Exercise price (if fixed at time of grant) or indication that price is to be fixed at time of exercise £5.63 22. Total number of shares or debentures over which options held following this notification 1,705 23. Any additional information 24. Name of contact and telephone number for queries Joanne Bujak - Telephone 020 7662 2563 25. Name and signature of authorised company official responsible for making this notification Joanne Bujak Date of Notification 28 September 2007 The FSA does not give any express or implied warranty as to the accuracy of this document or material and does not accept any liability for error or omission. The FSA is not liable for any damages (including, without limitation, damages for loss of business or loss of profits) arising in contract, tort or otherwise from the use of or inability to use this document, or any material contained in it, or from any action or decision taken as a result of using this document or any such material. This information is provided by RNS The company news service from the London Stock Exchange

Companies

Aviva (AV.)
UK 100

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