Director/PDMR Shareholding

Standard Life plc
26 March 2008

                               Standard Life plc


Standard Life plc was advised yesterday by Computershare Investor Services plc
that, on 18 March 2008, the under mentioned executive directors and other
persons discharging managerial responsibilities acquired the following interests
in ordinary shares as a result of participation in The Standard Life Share Plan:


                                            Number of Shares Purchased    Price and Place of Transaction
Executive Directors
Norman Keith Skeoch                                     52              £2.43 - UK
David Thomas Nish                                       51              £2.43 - UK

Other PDMRs
Marcia Dominic Campbell                                 52              £2.43 - UK
Nathan Richard Parnaby                                  52              £2.43 - UK
Joseph Iannicelli                                       51              C$4.88 - Canada


Each individual also received from the Company 10 free shares (except Mr
Iannicelli who received the right to acquire 10 matching shares at a future
date) in accordance with the share purchase matching commitment under the Share
Plan.

This notice is given in fulfilment of obligations under DTR 3.1.4 (R).


26 March 2008


Enquiries:

Julie Reith, Group Secretariat, 0131 245 6772
Barry Cameron, Press Office, 0131 245 6165
Gordon Aitken, Investor Relations, 0131 245 6799


END






                      This information is provided by RNS
            The company news service from the London Stock Exchange