Holding in Company

4imprint Group PLC
22 August 2000



                  DEALINGS BY SUBSTANTIAL SHAREHOLDERS


1)   NAME OF COMPANY

4IMPRINT GROUP


2)   NAME OF SHAREHOLDER HAVING A MAJOR INTEREST

FAMILY ASSURANCE FRIENDLY SOCIETY


3)   Please state whether notification indicates that it is in respect of 
     holding of the Shareholder named in 2 above or in respect of a 
     non-beneficial interest or in the case of an individual holder if it is a
     holding of that person's spouse or children under the age of 18

IN RESPECT OF 2 ABOVE


4)   Name of the registered holder(s) and, if more than one holder, the 
     number of shares held by each of them.

PAVILION ASSET MANAGEMENT


5)   Number of shares/amount of stock acquired.

32,000


6)   ( 0.113 %) of issued Class

7)   Number of shares/amount of stock disposed



8)   ( N/A %) of issued Class


9)   Class of security

ORDINARY 38 6/13p SHARES


10)  Date of transaction

22 AUGUST 2000


11)  Date company informed

22 AUGUST 2000


12)  Total holding following this notification

2,092,821
               
              
13)  Total percentage holding of issued class following this notification

7.42%


14)  Any additional information

NOTIFIED BY PAVILION ASSET MANAGEMENT OF A CHANGE IN THE NOTIFIABLE INTEREST  IN
4IMPRINT SHARE 


15)  Name of contact and telephone number for queries

LIZ EWING   01482 867862


16)  Name and signature of authorised company official responsible for 
     making this notification

     Date of Notification .. 22 AUGUST 2000 ..