Trading Statement

Trading Statement

Media Corporation PLC

Media Corporation Plc

("Media Corp" or the "Group")

Unaudited full year trading update

The Board of Media Corp, a leading advertising network and online gaming Group, is pleased to announce a trading update for the period ended 30th September 2011. The Group’s full audited accounts are expected to be released in December 2011.

Despite challenging market conditions the Group has continued to grow its top line revenues with particularly strong growth in Eyeconomy. Unaudited group revenues are up 46% and gross profit up 16%. On a like for like basis before exceptional items we expect losses to reduce compared to 2010. As mentioned at the time of the sale of Gambling.com, there will be a one off exceptional accounting loss for the year following this sale which will see the Group’s loss increase by approximately £1.1m.

Unaudited Financial Highlights

  • Group revenues of £35 million (2010: £24 million) an increase of 46%
  • Eyeconomy revenues of £7.3 million (2010: £2.8 million) an increase of 160%
  • Purple Lounge revenues of £27.5 million (2010: £21.3 million) an increase of 29%
  • Group gross profit of £5.8 million (2010: £5.0 million) an increase of 16%
  • Cash balances of £2.2 million (September 2010: £2.2 million)

Other Highlights

  • Purple Lounge achieved significant revenue growth during the year with registered customer numbers reaching 120,000 (2010: 100,000) by the year end.
  • Eyeconomy signs partnership deal with Digital Sports Group adding a further 150 million monthly impressions and doubled the scale of Eyeconomy's exclusive site representation business from August 2011.
  • The sale of Gambling.com and Sport.co.uk for £1.5m net.
  • The Directors continue to consider appropriate bolt on acquisitions, particularly in the online gaming arena.

Justin Drummond, CEO of Media Corp, commented:

"This is a pleasing performance for the financial year as the turnaround continues in key areas of the Group. Eyeconomy has experienced strong growth across all of its business divisions in 2011. Growth should continue as we add new publishers and advertisers to Eyeconomy’s fast growing advertising network.

Purple Lounge has had another strong year against industry wide declines in online gaming revenues. The Group is continuing to successfully test a number of innovative online marketing techniques which the Directors believe will significantly increase customer signups, active players and revenues in the coming months.

We continue to explore earnings enhancing acquisitions and look forward to providing further updates as and when appropriate”.

--ENDS-

Contacts:

Media Corporation Plc   Tel: +44 20 7618 9000
Justin Drummond - CEO
Nilesh Jagatia – Group Finance Director
 
Northland Capital Partners Limited Tel: + 44 20 7796 8800
Luke Cairns / Rod Venables (Nomad)
Katie Shelton (Joint Broker)
 
XCAP Securities Tel: + 44 20 7101 7070
John Grant / Karen Kelly (Joint Broker)
 
Bishopsgate Communications Tel: + 44 20 7562 3350
Deepali Schneider / Natalie Quinn

mediacorp@bishopsgatecommunications.com

Notes to editors:

Quoted on the AIM market of the London Stock Exchange, Media Corp is a leading online gaming and media group.

The Group has two principal divisions:

Online Gaming – Media owns Purple Lounge, www.purplelounge.com a leading European online poker casino operator. With over a 120,000 registered customers, Purple Lounge provides an excellent user experience through a combination of the latest technology and best in class customer service.

Advertising Network – Eyeconomy specialises in mass reach campaigns to up to 50 Million unique consumers per month via its own proprietary ad-serving and tracking technology for clients including AOL, Dell and American Express, www.eyeconomy.co.uk

Further information can be found on the company's website, at www.mediacorpplc.com

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