Media Corporation PLC
Media Corporation plc ('Media Corp' or the 'Group')
Further to our announcement on 17 November 2006 regarding the impact of changes
in the regulatory environment for online gaming, Media Corp, a leading internet
advertising Group, provides an update on current trading.
As previously stated the Board recognised that Search Focus Limited, the Group's
vertical search business which operates a gaming related search engine, would be
adversely impacted by the changes in the regulatory environment. The Group's
first quarter results for its search marketing business were materially within
the parameters of the Group's trading update of 17 November 2006.
The Board has continued to monitor the search business closely and, as a result
of reduced marketing budgets from key advertisers, search revenues have
continued to decline during the second quarter, running at approximately 70%
below the prior year's average. Trading in our publishing and advertising
network businesses are in line with the Board's expectations. The Board believes
that search revenues have now stabilised and have started to recover as we
implement our ongoing strategy of diversifying the business into other vertical
markets.
Ends
Enquiries:
Media Corporation plc Justin Drummond, Chief Executive
+44 (0)20 7618 9000 Paul Tuson, Finance Director
Canaccord Adams Limited Chris Bowman, Vice President
+44 (0)20 7050 6500
Holborn PR Trevor Phillips, Director
+44 (0)20 7929 5599
Notes to editors:
Listed on the AIM market of the London Stock Exchange, Media Corp, is a leading
internet media and advertising Company focused on search, web-site publishing
and media sales.
The company has three principal divisions:
Search Technology - The vertical search specialists building sector specific
search engines for advertisers to communicate in a highly targeted environment
with their particular audience. All of our Search and Media products are powered
by our own high performance proprietary technology. www.searchfocus.co.uk.
Publishing - Media Corp has a diverse publishing division specialising in online
media. Our impressive list of websites includes a number of market leading sites
including www.creditcardexpert.co.uk, www.onthebox.com, www.freedeal.co.uk and
www.flightcomparison.co.uk.
Advertising Network - Formed in 1996, Eyeconomy specialises in mass reach
campaigns to over 30 Million unique consumers via its own proprietary ad-serving
and tracking technology for clients including AOL, Dell and American Express.
www.eyeconomy.co.uk.
www.mediacorpplc.com
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