Directorate Change

Directorate Change

Media Corporation PLC

29 February 2012

Media Corporation Plc

("Media Corp" or the "Company")

Directorate and Management Changes

Media Corporation Plc, the AIM quoted advertising network and online gaming group, announces that Sara Vincent has been appointed as interim Group CEO and Director of the Company with immediate effect. Sara currently heads up Purple Lounge Ltd, the gaming arm of Media Corp.

Sara has worked in online marketing and media for 14 years. She worked in Australia for two years with Galt Global Recruitment before returning to the UK and joining Media Corp in 2001. Initially, she was responsible for the start up and development of Casino.co.uk and the subsequent sale of that business for £3.6m in 2007. She was then appointed Commercial Director for the Publishing Division at Media Corp and for 2 years managed sites such as OntheBox.com, Sport.co.uk and Gambling.com. In October 2010, Sara was promoted to CEO of Purple Lounge Ltd, the gaming arm of Media Corp Plc. Purple Lounge Ltd has an annual turnover of £25m and is a well recognised and respected brand within the online poker industry.

In addition, with immediate effect, Alexander Hamilton has been appointed as a consultant to the Company and will provide advice and support to Sarah in the development of the Group’s acquisition and corporate strategy going forward.

The above changes are a realignment of management as a prelude to the recruitment of a new industry-experienced CEO for the Group.

In accordance with the AIM Rules, further information in relation to Sara Vincent, which is required to be disclosed, is set out below. Save for the information disclosed, there is no other information falling to be disclosed under schedule two, paragraph (g) of the AIM Rules.

Full Name and Age: Sara Katherine Vincent (aged 37).

Nationality: British

Interest in the Company’s Shares: Sara Vincent has no interest in the ordinary shares of 1p each in Media Corp

Directorships and Partnerships: Sara Vincent has not held any directorships or partnerships within the last five years.

--ENDS-

Contacts:

Media Corporation Plc	Â	Â	Â	Tel: + 44 20 7618 9000
Sara Vincent - CEO
Nilesh Jagatia – Group Finance Director
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Northland Capital Partners Limited				Tel: + 44 20 7796 8800
Luke Cairns / Rod Venables (Nomad)
Katie Shelton (Joint Broker)
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XCAP Securities				Tel: + 44 207 101 7070
Karen Kelly (Joint Broker)
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Bishopsgate Communications				Tel: + 44 20 7562 3350
Deepali Schneider / Lynne Goulding
[e-mail]
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Notes to editors:

Quoted on the AIM market of the London Stock Exchange, Media Corp is a leading online gaming and media group.

The Group has two principal divisions:

Online Gaming – Media owns Purple Lounge, www.purplelounge.com a leading European online poker casino operator. With over a 120,000 registered customers, Purple Lounge provides an excellent user experience through a combination of the latest technology and best in class customer service.

Advertising Network – Eyeconomy specialises in mass reach campaigns to up to 50 Million unique consumers per month via its own proprietary ad-serving and tracking technology for clients including AOL, Dell and American Express, www.eyeconomy.co.uk

Further information can be found on the company's website, at www.mediacorpplc.com